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A Mathematical Model for Assessing Page Quality
Behavioral score of page – How people perceive a page is a big indicator of the quality of the page. This can be measured by analyzing the user behavior. Some of the factors that are traditionally used are –
1. Conversion score
2. Bounce rate
3. Number of page views
4. Number of repeat visitors to this page
5. How many people add products to cart after visiting this page?
6. Average amount of time that is spend on this page.
Still no clue as to where Google would get this data - especially since we now have a public statement that Google rankings do not use any data from the Chrome browser [webmasterworld.com].
A more sophisticated way to do this is to look at the number of people who bounce off a web site and they click on a different search result for the same search query.
joined:May 21, 2012
Incidentally I don't open new windows, and I highly doubt the public does either. I keep clicking back and forth. I guess I'm a good example of Joe Public in this case.
Make any sense?
Still no clue as to where Google would get this data - especially since we now have a public statement that Google rankings do not use any data from the Chrome browser
joined:Apr 13, 2002
How people perceive a page is a big indicator of the quality of the page.
A low quality page with a smart web design, great use of fonts and graphics and an easy to scan layout can be perceived to be a high quality web page. The opposite can be perceived as a low quality web page, even though the content might be original, high quality and useful.
if you went to a bookstore and asked them for the 'best' book to help you learn flower-arranging
But as Tedster has pointed out here, they were using bounce.
How many people add products to cart after visiting this page?
Hold on to your traffic with content that clearly works for them - not just content that ranks. If you see evidence that content isn't working for your visitors, dig in and fix it.