We have a large old site that has a high number of pages (around 200) that are old products and very weak content-wise. As the site has grown they have been pushed back but never updated and not removed from the server. They are still linked in but very poorly and not from any top level pages.
We are doing a massive overhaul on the site with a new design and navigation structure which will obviously link to the remaining useful pages on the site. But what to do about these old pages?
They don't get any traffic and I am sure G ignores them completely but I don't want G to think that the site has suddenly shrunk, if it is going affect how it views the site.
Do you think it would be best to:
- 301 all the pages (even though this is a massive task)
- if so to the index page, or spread out to other pages?
- Delete the pages completely from the server and put a custom 404 page up
- Break all the links to any of these pages but leave them on the server
Or any other ideas?