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If google is trying to achieve a fair and balanced presentation of information, I am struggling to see that this model is anything but the opposite.
outranked 3 times over by a site that merely displays a map, phone number and address of another business
a link to reviews
If google is trying to achieve a fair and balanced presentation of information
and they are ranking #1,2 and 3 by simply displaying a phone number, map, and address of a business or entity already listed in google local, what's to copy, other than copying 3 lines of information that is found elsewhere on the web 100 times?