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Look, I've worked in search at Google for over 5 years. I know all of the signals that determine how results are ranked and most of the details about how they are used. I know all of the metrics that are used to evaluate and tune ranking. I know nearly everyone who works in ranking, and I've seen a decent fraction of the launch decisions and the metrics supporting them. I'm telling you, with no caveats, that we don't make ranking decisions based on statistics related to revenue. If that doesn't convince you, then I don't know what would.
[edited by: Whitey at 1:43 am (utc) on Mar 24, 2012]
just love to stir you Google fans up
[edited by: tedster at 1:47 am (utc) on Mar 24, 2012]
And the search team probably don't have a lot to do with what appears on the page or it's overall kayout ie Google assets / ads etc. Who controls this?
[edited by: Whitey at 1:53 am (utc) on Mar 24, 2012]
wait and see if the engineer of layout team makes similar statement as follow
because both Google and Bing are quite focused on measuring how well a site satisfies its visitors.
[edited by: Sgt_Kickaxe at 4:25 pm (utc) on Mar 24, 2012]
But using which signals and statistic sources?
...when search results "suck" it's because Google's "system is too stupid" to get the right result.
I certainly think Amit knows (really, any Google search engineer would) which signals are currently used and which are not.