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Google Quality Guidelines
Does the site have duplicate, overlapping, or redundant articles on the same or similar topics with slightly different keyword variations?
Consolidating approximate duplication (if lots of pages on the site about the same topic)
[searchengineland.com...] Vanessa Fox
In the past Google just filtered same content for parent/child pages and displayed the best result. But things may have changed slightly. with Panda.
In the context of Panda , what is "overlapping content" defined as, and how should it be best managed? How for example are shopping sites with product dealing with this.
but gives no guidance on how to structure a site to rank appropriately for all the variants
calls-to-action (conversion points) right on the page instead of on the other end of a link.
I couldn't visualise this - could you elaborate or describe an example.