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Now with Google Related, a new Chrome Extension and Google Toolbar feature, youíll automatically see interesting content relevant to whatís on the page youíre viewing, right where youíre viewing it.
Whether youíre reading a news article, shopping for a new pair of shoes or visiting your favorite musicianís website, Google Related works in the background to find you the most interesting and relevant content on the topics youíre currently viewing. For example, if you visit a restaurantís website, Related can show you a map, reviews from Google Places, mentions from across the web and other similar eateries that you might want to try.
Results will display in a thin bar at the bottom of your screen, and will remain minimized until you hover over them with your mouse. Once selected, they'll open up immediately in your browser window, saving you the trouble of having to open multiple new windows or tabs. If Google Related shows you something youíre interested in, you can let others know using the built-in +1 button.
In order to offer you relevant suggestions, Related sends the URL and other available information about the pages you visit back to Google.
Google Related is available both as a Chrome Extension in the Chrome Web Store and as a new feature in Google Toolbar for Internet Explorer.
Hmm.... to me it sounds like a way to distract visitors, making them spend less time on my site.