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The +1 button and the Google+ project are both about making it easier to connect with the people you trust online. For the +1 button, that means bringing advice from trusted friends and contacts right into Google search, letting the users who love your web content recommend it at the moment of decision.
But when you’re managing a website, it's usually not real until you can measure it. So we’re happy to say we’ve got one more announcement to make -- today we’re releasing reports that show you the value +1 buttons bring to your site.
First, +1 metrics in Google Webmaster Tools can show you how the +1 button affects the traffic coming to your pages:
[edited by: Brett_Tabke at 11:26 am (utc) on Jun 30, 2011]
[edit reason] added link and quote [/edit]
My choice is to not co-operate with what I consider unhealthy trends.
[edited by: rlange at 8:10 pm (utc) on Jun 30, 2011]
Does +1 affect my site’s performance in search?
Content recommended by friends and acquaintances is often more relevant than content from strangers. For example, a movie review from an expert is useful, but a movie review from a friend who shares your tastes can be even better. Because of this, +1’s from friends and contacts can be a useful signal to Google when determining the relevance of your page to a user’s query. This is just one of many signals Google may use to determine a page’s relevance and ranking, and we’re constantly tweaking and improving our algorithm to improve overall search quality. For +1's, as with any new ranking signal, we'll be starting carefully and learning how those signals affect search quality.
... so quickly ...
just added to to our sites next to the facebook like. hmmm i too feel blackmailed into doing it, but i don't think one can afford not to
I believe that one of the elements of Panda was that Google was giving better rankings to sites that were clearly not SEOed.