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Yahoo and Bing gained on Google for April 2011 - Comscore

     
12:24 am on May 12, 2011 (gmt 0)

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BingHoo now has a full 30% share in USA.
[comscore.com...]

"Google Sites led the U.S. explicit core search market in April with 65.4 percent market share, followed by Yahoo! Sites with 15.9 percent (up 0.2 percentage points) and Microsoft Sites with 14.1 percent (up 0.2 percentage points). Ask Network accounted for 3.0 percent of explicit core searches, followed by AOL, Inc. with 1.5 percent."
4:05 am on May 12, 2011 (gmt 0)

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WTG Bing! I am seeing a nice gradual increase in Bing traffic on our oldest property so this doesnt really suprise me that much.

We moved our whole office over to Bing two weeks ago and I havent heard a complaint yet.

I cant believe Google lost market share, I figured with all of the webmasters pouring in bazillions of queries after Panda they would have clawed back some of Marchs loss.
4:12 am on May 12, 2011 (gmt 0)

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After Panda II, so to save a little self respect, I switched to using Bing (the daily picture is nice).

Competition for Google is a good thing. But what really gets me is all I've done is switched from one "evil doer" to another.
4:13 am on May 12, 2011 (gmt 0)

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Most of my traffic is USA. The vast majority of that is coming from Google:

Google 82%
Yahoo! 6.2%
Bing 4.6%
4:16 am on May 12, 2011 (gmt 0)

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My stats roughly reflect Play_Bach's. I didn't see any change in Yahoo and Bing traffic since forever.
4:29 am on May 12, 2011 (gmt 0)

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If your site is untouched by panda, your google traffic percentage is bound to be high. If your site is affected, it is going to be much lower.It isn't rocket science.

I don't believe in assessing a search engine based on how my site performs.It is the user community as a whole who determine it.

Bing and yahoo are continuing to show small improvements.It would also be interesting to see at how the other smaller ones like duckduckgo, etc. perform.
4:30 am on May 12, 2011 (gmt 0)

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Bing is very picky with pages it picks up. Very picky
12:19 pm on May 12, 2011 (gmt 0)

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On my highest traffic site that most depends on search for traffic:

The last 30 days in 2011
google 62.41%
bing 12.63%
yahoo 8.78%

The same 30 days in 2010
google 70.10%
bing 8.15%
yahoo 7.00%
12:30 pm on May 12, 2011 (gmt 0)

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I optimize for Google, and despite some threads here recently, Bing and Yahoo don't respond as well to my optimizations. One of my large sites gets 93% of its search engine traffic from Google. Another gets 80% of its search engine traffic from Google.

The second site according to Google analytics:
yahoo 7.1%
bing 5.7%
msn 4.7 %

Not sure how analytics still sees msn as active.
12:32 pm on May 12, 2011 (gmt 0)

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Can someone please tell me the difference between "explicit core search share" (Google down 0.3 percentage points) and "total core search share" (Google up 0.1 percentage points).

Also, given a 4% drop in the total number of searches, the share changes are not significant.
1:59 pm on May 12, 2011 (gmt 0)

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For the period 4/10/2011 through 5/10/2011, I've had 58% increase in Yahoo referral traffic compared to the same period in 2010. Bing is down only slightly (1.4%). Google is down 35%.

I'm only counting Google.com in this, not Google images or other services, or non-US Google queries (which aren't that significant).

If I add Yahoo and Bing together for the 2011 period, they comprise 30%.
4:06 pm on May 12, 2011 (gmt 0)

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Competition for Google is a good thing. But what really gets me is all I've done is switched from one "evil doer" to another.


let me know when you find a good guy.
4:08 pm on May 12, 2011 (gmt 0)

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J_RaD, The new guys are good as long as they don't get popular.You have choices like Duckduckgo, Blekko and others because they aren't big yet.
4:48 pm on May 12, 2011 (gmt 0)

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Blekko looks interesting to me. I think they would be more compelling if they automatically applied a filter tag to certain searches.

For example any search for a product category would almost certainly be better with the /shopsafe filter applied.
5:23 pm on May 12, 2011 (gmt 0)

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I HATE these "share" reports because they NEVER reflect the traffic stats I'm seeing on my own websites. Bing, and certainly not Yahoo, hasn't gained anything on Google since a tiny blip occurred one month over a year ago, not even combined. It also takes Binghoo EONS to process changes or pick up new content, hardly a threat right now.

These reports are bogus, but then the companies earn money by publishing them and they have to publish something.
5:28 pm on May 12, 2011 (gmt 0)

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Blekko is stupid as an idea, you cannot ban 1 million domains in a shot and call yourself relevant. Are they going to deal with re inclusion of millions of sites if the content changes or just leave them out? But I know they don't claim to index everything.

My traffic from BingHoow increased after some changes I made for Google. The thing is with them I rank for the prized keyword, say "Green Shoes" but in Google I'm overshadowed by bigger sites and get tangent ones.
6:40 pm on May 12, 2011 (gmt 0)

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That's great news! Google will keep losing search share if they keep releasing those stupid Panda like updates. I tell everybody to start using Bing and forget about Google.
6:53 pm on May 12, 2011 (gmt 0)

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Can someone please tell me the difference between "explicit core search share" (Google down 0.3 percentage points) and "total core search share" (Google up 0.1 percentage points).

Great question, graeme_p. I've been reading and reading the article and I still don't understand the difference.

Even with such small percentages in play, it is important to understand. Other wise we don't even know if the title of this thread is true or not.
7:18 pm on May 12, 2011 (gmt 0)

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We moved our whole office over to Bing two weeks ago and I havent heard a complaint yet.


We did the same last August... and actually placed a few "Give Bing a Try" banners on select sites with higher traffic. I actually like the results better for about 80-90% of my searches.
7:26 pm on May 12, 2011 (gmt 0)

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the better bing/yahoo do, the more mistakes google makes leading to bing/yahoo catching up more, HA they've created the perfect storm here!
10:29 pm on May 12, 2011 (gmt 0)

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Gotta wean yourselves off 100% search traffic...

12.42% Direct Traffic
14.70% Referring Sites

Over 25% without any SE, so I can survive the worst possible hit

Google is only 50%, yahoo/bing 20% - so I'm pretty insulated from a complete Google meltdown IMO
11:30 pm on May 12, 2011 (gmt 0)

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Totally agree with incrediBILL - last 90 days for me ...

54.7% Search Engines
33.2% Referring Sites
11.1% Direct Traffic - (the most important metric for me)

The only problem I have is that within the search engine % Google is providing 90% of that 54.7% .... come on Bing users, start levelling that playing field; I 'hear' it, but I don't 'see' it happening - particularly from European visitors, especially UK and Ire.
11:53 pm on May 12, 2011 (gmt 0)

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Can someone please tell me the difference between "explicit core search share" (Google down 0.3 percentage points) and "total core search share" (Google up 0.1 percentage points).


Great question, graeme_p. I've been reading and reading the article and I still don't understand the difference.


Danny Sullivan has an interview on this topic [searchengineland.com...]

In a nutshell, Explicit Core Search does not include contextually-driven searches. For example, someone reloading the page to view slideshow pictures. Explicit core is supposed to be "true" search engine queries. If you read the full explanation, neither measure seems like the measure a webmaster would be interested in...
12:40 am on May 13, 2011 (gmt 0)

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My stats are consistent with those in the report:

My SE traffic over the last 30 days:
Google = 63%
Yahoo (18%) + Bing (15%) = 33%
3:24 am on May 13, 2011 (gmt 0)

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Gotta wean yourselves off 100% search traffic...

12.42% Direct Traffic
14.70% Referring Sites

Over 25% without any SE, so I can survive the worst possible hit

Google is only 50%, yahoo/bing 20% - so I'm pretty insulated from a complete Google meltdown IMO


I hope that these stats weren't pulled from GA. In GA, I not only get to see traffic from MSN, I will also sometimes see traffic from search engines including Google (other TLDs) clubbed under referring sites.
4:06 am on May 13, 2011 (gmt 0)

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I am amazed how either my niche is so not into Bing/Yahoo or my ranking just suck ass at those two..

US visitors make about 75% and from all search engine visitors, the share is;

Google 90%
Bing 5,1%
Yahoo 3,1%
2:13 pm on May 16, 2011 (gmt 0)

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@indyank I believe that the Google traffic showing under referring sites is due to their traffic coming from links like the personalized user homepage, etc.
9:55 pm on May 19, 2011 (gmt 0)

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Go Bing!
10:38 pm on May 19, 2011 (gmt 0)

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Google is still by far the biggest player in our niche. Something like 80% of our US search traffic is Goog and international is almost 100% Goog but I always liked rooting for the underdog.

Do I really think Bing will take Goog down? Not a snowballs chance in hell but it would be nice to have a serious second player come into the market to bring some balance.
 

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