Back in february I noticed a product page was performing well below par for a reasonably popular keyword. It had a fair few SEO issues which I attempted to resolve, which intially all looked good, since february it has been steadily climbing up the Serps from page 6 to the top of page 2.
Today I see its vanished and is replaced by a less relavent page (my sites homepage)It started climbing after I wrote and article on the product ive checked and the article is still live.
Im struggling to figure out what happend here. Its quite unusual in my experience, I could understand if it bounced around for a week or so then got pushed out but 2 months of improvements then gone.
I know i have a few options, I think ill try to increase backlinks to the product page and see if it come back, I could also remove the content from my main page but im reluctent to do that.