The ranking of my site has been declining ever since I added noodp for google bot. Could it be the reason or anything else
goodroi
11:08 am on Mar 10, 2011 (gmt 0)
Are you referring to your Alexa ranking or ranking in the Google serps?
Alexa rankings are generally based on traffic levels. More traffic to your site will boost your Alexa ranking. There are a few ways to manipulate the Alexa ranking but I doubt this is happening in your case.
As for Google serps, they are impacted by well over 100 factors. Content, links and social signals are typicallly the biggest factors. Even if your site stays the same, you can lose rankings in the serps if your competition improves their site.
Don't forget about link rot. If sites stop linking to you, you will have less link power and thus your ranking power will also decrease.
Then there is the issue of personalized Google serps. Google is trying to personalizing all serps. Your rankings may be the same and it only appears to have dropped since you are seeing a personalized serp.
I doubt the noodp tag is connected to the change in your rankings. I would suggest you spend some time reverse engineering your rankings to figure out what can be improved.
dukelips
6:51 am on Mar 11, 2011 (gmt 0)
HI goodroi,
The rankings in google remain the same but the rankings in alexa is dropping
dukelips
7:22 am on Mar 15, 2011 (gmt 0)
If i remove meta description from the website, the rankings increase in alexa. Is it so reliable
anand84
9:56 am on Mar 15, 2011 (gmt 0)
Changes in Alexa rankings do not affect your website traffic or revenues in anyway. It is just yet another third party metric to study site performance (although not so reliable). I wouldn't worry about it unless I am also losing traffic and/or revenues.
goodroi
12:16 pm on Mar 15, 2011 (gmt 0)
anand84 is correct. Alexa is not always accurate. Unless your sales start dipping I would not worry about it.