Forum Moderators: Robert Charlton & goodroi
Matt Cutts and Amit Singhal Share Insider Detail on Panda Update
...we used our standard evaluation system that we've developed, where we basically sent out documents to outside testers. Then we asked the raters questions like: "Would you be comfortable giving this site your credit card? Would you be comfortable giving medicine prescribed by this site to your kids?"
There was an engineer who came up with a rigorous set of questions, everything from. "Do you consider this site to be authoritative? Would it be okay if this was in a magazine? Does this site have excessive ads?"
...we actually came up with a classifier to say, okay, IRS or Wikipedia or New York Times is over on this side, and the low-quality sites are over on this side. And you can really see mathematical reasons.
...and I fear we [site writer] are indeed a dying breed.
There might still be a chance for the 40 percent losers (myself included in that) to receive a comeback if there is indeed a "fix" to the algo that's coming.
So who is waiting for the "fix" and who is starting to make changes now?
It boggles my mind as to why a website seems to think by stuffing more adsense ads leads to more clicks
For years now I've resisted Google's urgings to put more adsense units on my site
If Google Adsense and Search are two seperate depts
As a sidenote has any one else seen a steep increase in epcm since the changes were applied
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Willingness to hand over credit cards and receive prescriptions relate to ecommerce...but ecommerice is a small percentage of the web! Most websites don't directly sell things.
react to stories driven by the media, instead of acting at their own pace.