Basically local results are pushing my best keyword to the second page (#12). Worse yet anyone looking for information will probably leave the search after looking at the 7 local shops listed.
This is so frustrating. I know if I am looking for local shops I will include the town and topic in my search. I suspect more people would do that.
Anyway maybe all I am doing is venting as unless I can become another Wikipedia or about.com I can't see how I could get above all those local links. But I thought I'd ask in case anyone has an idea for me.
(I know, targeting two word search terms solves this problem but I hate to see my site lost to the biggest one word term in my field.)