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How To Get a Brand Listing in Google

     
10:47 pm on Oct 14, 2010 (gmt 0)

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If you search "wireless microphone" in Google, about half the time I come up with some brands listed by Google above the organic listings and the other half of the time I come up with nothing. How does one go about getting their brand listed there and where does Google aggregate that information from?
Thanks so much in advance
1:33 pm on Oct 15, 2010 (gmt 0)

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What users search for and click-thru rate over time.