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Internal link error sank our Google rankings

         

NickandSara

11:57 pm on Sep 3, 2010 (gmt 0)

10+ Year Member



Can anyone give us some advice, please? We run several established guide and directory web sites, plus a few new ones we have launched recently. We try and follow all the guidelines set out by Google and spend most of our time writing articles for the sites and the blogs which run along side the sites.

This morning a site that we launched a couple of months ago suddenly sank in the Google results. The site is a guide and directory targeting a US audience. We had noticed that the Google Webmaster Tools where only showing 21 out of 74 pages in the index, however, the site was doing well with Adsense, so we kind of ignored the indexing issue. This morning the site seemed to sink, no traffic was arriving from Google. Looking at some of phrases that lead visitors to the site from just yesterday from page 1 of the SERPS, showed that our pages were now down to like page 35 in the results.

After looking very closely at the pages we noticed a major error from all our article pages to the directory pages. We have a page for each of the 50 states and these are all linked from each article page, however, what we found was that instead of each state linking to its respective state page, they were in fact all linked to our page for Nevada. For example Alabama, Alaska, Arizona etc were all internal links pointing to the wrong state.

Our question is, can this be seen as try to manipulate Google with anchor text, even though it is a mistake? We have corrected all pages and links, and now I guess all we can do is wait. Does anyone have any ideas?

drogbasen

6:40 am on Sep 4, 2010 (gmt 0)

10+ Year Member



i don't think you change the linked page to each state.. In my experence, they would divide up the link juice.. So, i think you need not to change it. Focus your link juice to one site and you need to do some link building from other sites..bookmark, rss, forum... If the site sinks suddenly, don't worry about it and just wait for 2 or 3 days. Don't jump to make change!

aristotle

8:28 pm on Sep 4, 2010 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Now that you have corrected the linking errors, you need to give Google time to re-crawl the pages, incorporate the changes into its database, and re-adjust the site's rankings.

If the rankings don't recover within a month or so, then you should probably submit a formal reconsideration request to Google with an explanation of what happened.

NickandSara

10:44 pm on Sep 4, 2010 (gmt 0)

10+ Year Member



aristotle - Thank you for your reply to our specific problems, I don't think the previous person who commented actually read what we had wrote. We are hoping that we have not somehow killed our domain with this error. Any chance the site can reaapear in less than a month? A search for the domain returns only the index page. When I do the search for other domains we have, we have several url's from our site showing in the results.

aristotle

11:32 pm on Sep 4, 2010 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Any chance the site can reaapear in less than a month?


Yes I think there's a fairly good chance that it could reappear sooner than a month. What I meant is that you should give it that much time before you submit a reconsideration request, because that should only be done when really necessary.

NickandSara

11:57 pm on Sep 4, 2010 (gmt 0)

10+ Year Member



Thanks again. Think I will spell "REAPPEAR" this way from now on.