Is it needed to market a new subdomain separately? We put up a new blog as a subdomain. We link this new blog on every page of our existing site that has a PR of 5, is it only a matter of time till the PR gets passed on, do you guess it will be 4? When this happens, will the rankings of the blog posts increase in google?
Or should i take it another route and try to get incoming links directly into the blog or continue just marketing my main site.