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Google Index to Go Real Time by using PuSH Protocol

         

jeyKay

9:41 am on Mar 5, 2010 (gmt 0)

10+ Year Member



Just found this. Not sure how "new" this is.

[readwriteweb.com...]

tedster

5:52 pm on Mar 5, 2010 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Here's a taste of that article:

Google is developing a system that will enable web publishers of any size to automatically submit new content to Google for indexing within seconds of that content being published. Search industry analyst Danny Sullivan told us today that this could be "the next chapter" for Google.

Last Fall we were told by Google's Brett Slatkin, lead developer on the PubSubHubbub (PuSH) real time syndication protocol, that he hoped Google would some day use PuSH for indexing the web instead of the crawling of links that has been the way search engines have indexed the web for years.

tedster

12:09 am on Mar 6, 2010 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The more I learn about PuSH, the more I see this as a great change for any site that publishes a feed. The fact that search engines like Google can subscribe to your feed and add your new content to their index within seconds of publishing is almost secondary. If all sites that published feeds used PuSH technology, then feed readers would not need to keep asking servers if there is something new. This is a major advance over standard Atom and RSS.

And speaking of sites using PuSH, as of Mar 3, 2010 all blogs on wordpress.com are PuSH enabled. The technology is not under any one company's thumb, anyone can operate a hub for PuSH, and it is open source.

References:

[en.blog.wordpress.com...]
[pubsubhubbub.appspot.com...]
[code.google.com...]