'Fear Grips Google' - says NY Post. Sergey Orders Bing Study

[trinorthlighting]

Interesting New York Post article on how Google is looking at "Bing"

[nypost.com...]

[edited by: tedster at 2:10 am (utc) on June 15, 2009]
[edit reason] corrected the newspaper attribution [/edit]

[shorebreak]

My firm has $500M+ in aggregate PPC spend running through its system and it does appear that Bing has made signficant and sustained gains since launching Bing two weeks ago, as measured by impressions, clicks and conversions. Given the massive increase in the number of Bing ads I'm seeing on Google search results and AdSense pages, I'll bet they're spending TONS of money on AdWords right now to drive at least some of that increase.

[graeme_p]

Bing provides less traffic, but they tend to click more on ads.

[cangoou]

There, it really had happend: Last week I got more traffic from bing then from google.

[BeeDeeDubbleU]

What I can tell you is that this is the first time that any new search engine has even registered in my traffic stats. It is a bit different from the norm and if this continues who knows.

If I was Google I would be concerned. Perhaps not panicked but concerned.