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Google.com SERP Changes - March 2009

         

jcmiras

6:09 am on Feb 27, 2009 (gmt 0)

10+ Year Member



< continued from: [webmasterworld.com...] >

Guys, have you noticed or already discussed this way of how google do the search?

Assuming you searched for "word1+word2+word3" (without quotes), usually, we thought that all of the pages that appear in the SERP should contain all of the keywords. However, there are pages in the result which contain only "word1" and "word2" but "word3" is not there, instead, it is on one of the pages that that particular page in the SERP is linking to.

[edited by: tedster at 5:50 pm (utc) on Mar. 2, 2009]

JS_Harris

3:43 am on Mar 19, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I agree, although something is likely always going on the timing of these and other anomalies, such as the extremely low values for monthly searches in the G keyword tool, suggests something bigger.

Besides erratic impressions data in my adsense account and keywords mysteriously vanishing in my analytics account nothing much else has changed, my rankings have held.

I'll take the keywords missing in analytics over the pages missing in the serps any day.

SEOPTI

4:33 am on Mar 19, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I can't get any new URLs indexed at the moment, they crawl like mad but indexing for new URLs has stopped.

[edited by: SEOPTI at 4:45 am (utc) on Mar. 19, 2009]

zims

7:00 am on Mar 19, 2009 (gmt 0)

10+ Year Member



Can any one guide please - my website suddenly dropped on 16 March, 2009 from #1 rank to above #150, #270,#400 in Google.co.uk (Not drop rank in Yahoo! , MSN)

i have done below steps:
- Check whole site for hidden text and images
- Copy content (Not sure?) - if it then i think we cant get #1 rank.
- Last activity during rank dropped - directory submission (search and submit in lots of directories in relevant category strictly followed all the rules not any FFA sites) and social bookmarkig task in Pligg related websites

Last checking: Sites cache display all pages and not in spam or banned. Yesterday i have add new pages which ia cached within a hour.

My project deadline is : March Ending.

Have any idea ?

tedster

8:30 am on Mar 19, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Check whole site for hidden text

Have you checked using a googlebot user agent? Many hacks today cloak themselves so that only googlebot is shown the hidden text - especially hidden links. Use Firefox with the User Agent Switcher add-on to do this.

ichthyous

11:17 pm on Mar 19, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I have seen the same pattern this month as some have mentioned here...namely a huge surge in traffic from the beginning of the month through last weekend. then a sudden drop in traffic and now it's lower than its been for quite a while...down about 15%. I figured it was due to loss of a few high PR links over the last two months, but perhaps not. For me the drop started on the 16th.

zims

7:19 am on Mar 20, 2009 (gmt 0)

10+ Year Member



Than you very much for your reply. i am so nervous when i found this. but a good news my website now on top only home page shown inner pages are not ranking hope they will get higher rank in next caching.

as per last regarding my senior SEO - he told me that this effect of caching problem or UK Google data centre update.

gouri

2:09 pm on Mar 20, 2009 (gmt 0)

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In Mozilla, in the Tools>User-Agent Switcher category there is the option to add user-agents.

Can someone please tell me how to add a googlebot user agent?

This is a good feature.

g1smd

2:32 pm on Mar 20, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Just paste in the UA string you need it to be.

A Google search will find the exact string they use now - as will your server access logs.

gouri

3:12 pm on Mar 20, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Thank you for helping me with how I can find the string.

snickles121

2:06 am on Mar 21, 2009 (gmt 0)

10+ Year Member



Lost major rankings on keywords in Google today for my website at < removed >

I had many keywords which I ranked 3-4 down on first page of results for the last year and up to last night. My ranks this morning were at # 201 for < one of them >, however as of now its went back to #192 and I have been ranked #1 again for < another >. Anyone else having this problem.

All of my pages are still indexed and had made no changes in months. Im hoping this is just temporary unless google has made major modifications.

I will let you know if my keywords move back up. I have seen this before on other sites a few years back and they returned to normal a few days later. Hopefully this is just a temporary glitch.

Any input would be greatly appreciated.

-----------

update: also my page has not been re cached since the 13th of March so I really cant understand why my position would move so dramatically overnight.

[edited by: tedster at 6:33 am (utc) on Mar. 21, 2009]

ichthyous

4:52 am on Mar 21, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



I don't think this is temporary...I've seen six straight days of decline in a row...it's something to do with Google updating their algo or backlink profiles

snickles121

5:20 am on Mar 21, 2009 (gmt 0)

10+ Year Member



It is possible it is long term. As of now I am stumped because of a overall drop of that magnatude overnight. Here is a few key points to my site:

1) All pages validate as perfect coding
2) I have related quality backilinks with no paid links
3) I have exhausted all resources for new free links in my related field, unless I spam, but I dont practice that technique.
4) keywords are optimized
5) no new pages that could have dropped rankings
6) secondary pages have lost ranking badly as well, except for a few.
7) Domain name is two years old
8) My other two sites with same layout in css have maintained good
rankings, but that could change. (same link structure with free directories)
9) original content, none imported from article feeds

Can you give me a example of how far your rankings haved dropped and have you made changes to your site?

Lastly, the only thing I can think of is that I have not made any updates since October 2008. I could add pages, but I will wait at least a few days and for a re cache to see if my rankings increase again.

I wonder if Zims rankings recovered all they way?

----------

Another possibility is I run Kontera ads with adsense, but have done so for a year now.

I cant see any problem with Google ads, but maybe they are penalyzing for Kontera ads now. My other 2 sites dont run Kontera ads, but only Google ads.

Process of elimination I guess. I will update my moves and changes for others.

[edited by: tedster at 6:32 am (utc) on Mar. 21, 2009]

tedster

6:43 am on Mar 21, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



4) keywords are optimized

You might have crossed the line to what Google calls over-optimization - especially if you're using your critical keywords as part of several different anchor texts.

That particular line gets recalculated from time to time, and what was a safe level of optimization can become the source of a penalty. Falling 100 or more positions from the first page is almost always a sign of a penalty.

It could also be that your ads are passing PR and Google has now detected that. There were some Wordpress plug-ins that delivered Kontera ads in a way that Google might consider deceptive.

Third possibility - your server may have been hacked. See [webmasterworld.com...]

-----

However, Google rankings are showing some churn right now, as they often do. I just don't see that as enough of a factor to knock you down over 100 spots.

ichthyous

3:15 pm on Mar 21, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



In my case there's no overoptimization since I had made no changes to my site except to add new content. I have however slowly lost three PR 5 links and two PR4 links over the last 4 months or so...I think that may be part of the issue. The links were all on pages that had many other OBLs on them though so I really didn't think they would affect my site that much, and in the same time period I gained links from four PR3-4 pages with many fewer links on them. The links that I lost were in place for a couple of years though.

gomer

5:35 pm on Mar 21, 2009 (gmt 0)

10+ Year Member



snickles121, everything you are doing seems fine. I would hold on for a while before changing anything. Patience and not over-reacting are two very important SEO qualities in my opinion.

kevsta

6:25 pm on Mar 21, 2009 (gmt 0)

10+ Year Member



Lost major rankings on keywords in Google today for my website at < removed >

I had many keywords which I ranked 3-4 down on first page of results for the last year and up to last night. My ranks this morning were at # 201 for < one of them >, however as of now its went back to #192 and I have been ranked #1 again for < another >. Anyone else having this problem.

All of my pages are still indexed and had made no changes in months. Im hoping this is just temporary unless google has made major modifications.

I will let you know if my keywords move back up. I have seen this before on other sites a few years back and they returned to normal a few days later. Hopefully this is just a temporary glitch.

Any input would be greatly appreciated.

-----------

update: also my page has not been re cached since the 13th of March so I really cant understand why my position would move so dramatically overnight.

yes saw this exact same thing on a site on the 17th, and no recovery as yet.

multiple first page kw terms all bombed to between 98 (highest) to 192. all pages still indexed, still number one for their name, just nowhere for any of their terms.

tedster

6:34 pm on Mar 21, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



In my case there's no overoptimization since I had made no changes to my site except to add new content.

While this particular case may well be due to backlink attrition, I feel I should restate my oriignal point, for the sake of clarity.

Google recalculates the over-optimization threshold from time to time. So even if you don't change anything at all, Google might.

snickles121

7:21 pm on Mar 21, 2009 (gmt 0)

10+ Year Member



I also have no recovery in keywords as of right now. Tedster may me right will over optimization. I checked my keyword density for my homepage at it is at 8.59% for my top keyword, then the second highest keyword has a density of 3.44%. What is your keyword density Kevstar?

I also agree with Tedstar that Google may have started penalyzing for Kontera ads (but I don't want to give them a bad name yet, as this may not be true at all). I may try to email Google and ask them about it, not that they will ever reply, but I may get lucky.

I have thought of one thing that I may be getting a penalty for. I have few smaller related sites that contain about 8 pages each. I used these sites and pages for extra links to my main site. One link per page to my homepage of my large site. I have used these sites this way for about 8 months now, but last week I noticed that these small sites had no static links, just a nav bar with no alt tags. Once I added the alt tags to the nav bar, Google was then able to see the internal pages of the smaller sites with the outbound links to my main site. As of today, I remove these outbound links except from the main page of each site. Hopfully this is the penalty problem.

Older related issue to above problem: I have a 50 page site that I used 6 months ago that created a penalty. I linked all 50 pages to a related secondary page on my main site. A week later after doing so I noticed a severe drop in keyword rankings for that secondary page. I thought nothing of it for weeks because all other pages were not effected. Then I removed these links from all pages except from the homepage and hours later after doing so, my keywords came back for the secondary page.

Also, as of this morning, I show a new re cach on March 18

tedster

7:31 pm on Mar 21, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I also agree with Tedstar that Google may have started penalyzing for Kontera ads

Just to be clear - certainly not all Kontera ads. Only those ads, no matter what the source, that are delivered in a way Google considers deceptive (passing PR or as hidden content in the source code).

snickles121

6:17 am on Mar 22, 2009 (gmt 0)

10+ Year Member



No change as of now, however I made some new changes that I hopw will recover my rankings.

1) Removed all Kontera ads ( And I must say, It does not look all spammy now)
2) Removed all outbound links in my link exchange (only had 6 in my directory anyways)
3) Removed Wordpress (Out of date and of really no value to my site. I did keep my open forum though.
4) Added one new page of good content, updated sitemaps and rss feed to include new page. This I hope will help if they think content is out of date.
5) Checked files and server for hacks. None found.
6) Made mild changes to some pages that I found errors on, none to the index
7) Also was approved today in two more free directories.

Hopefully these modifications will lift a penalty, if any. I will update if I see any changes.

merlin23

10:30 am on Mar 22, 2009 (gmt 0)

10+ Year Member



Snickles - It's difficult to know exactly why this happens...
but there's a good chance you hit it with this:

I have thought of one thing that I may be getting a penalty for. I have few smaller related sites that contain about 8 pages each. I used these sites and pages for extra links to my main site. One link per page to my homepage of my large site.

<snip>

[edited by: Robert_Charlton at 8:58 pm (utc) on Mar. 22, 2009]

merlin23

10:32 am on Mar 22, 2009 (gmt 0)

10+ Year Member



not to mention , your methods could be construed as spamming...

[edited by: Robert_Charlton at 8:59 pm (utc) on Mar. 22, 2009]

snickles121

7:25 pm on Mar 22, 2009 (gmt 0)

10+ Year Member



I had different content on my smaller sites pertaining to a sub subject of the main subject. I would never duplicate my main site.

I also must admit some of my pages could use some tweaking and updating, and maybe some articles could be removed. The only thing I thought spammy was the Kontera ads, Im actually glad I removed them as they were driving out almost 100 visitors a day for less than 10 bucks. Irecently saw my browser blocking 7 cookies pertaining to Kontera on main pages and sub pages. This maybe triggering a penalty. I dont believe I saw this many before (usually 2 cookies).

Off subject ( Duplicate Content Google): I did a test about 1 1/2 years ago with 2 sites and same content, 10 pages each, different domain names. What I found out is that they penalyzed the site with the least links. To double checked my work I went back and forth with linking and when one site increased links the other site disappeared for keyword results. I did this back and forth for several months with the same affect each time. This is why I tell people using rss feeds for articles that it is pointless for obtaining content unless you are the power site that has the most inbound links. Please note: This may have change within the past year, but if you think about it, Google is looking for the original site with the content and so they may have thought inbound links was the way to accomplish this, but my test conclude it can be manipulated. No system is perfect.

snickles121

8:06 pm on Mar 22, 2009 (gmt 0)

10+ Year Member



Update: Just checked my rankings as I was doing for the last 2 days on the hour and I am happy to report that I have just regained my main keyword. Hopefully it will stay there.

I certainly have learned a great deal and not to take rankings for granted anymore. I'm just curious if any of the changes made a difference any if so which was it? I certainly will keep the changes the way they are and make changes and updates often as I should of been doing and not waiting for a penalty before I take steps to improve my site. Thanks for all the input from the board as I found it very useful for insight on the development of websites.

tedster

4:04 am on Mar 23, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The SERPs seem to have quieted down a bit since the "Vince" change a couple weeks back. But some kind of residual shift seems to be with us. Most noticeable to me are the frustrating results for longer queries. Seems like the results are even more more willing to drop a word or two, even for the top positions.

newborn

3:09 am on Mar 24, 2009 (gmt 0)

10+ Year Member



What is wrong with G has G Gone MAD!...

Nothing wrong with G its just the websites in it.....

Thats why I will never give up on Yahoo and MSN!

MLHmptn

5:11 am on Mar 24, 2009 (gmt 0)

10+ Year Member




Thats why I will never give up on Yahoo and MSN!

I hope your kidding!? Yahoo always has and always will play second fiddle to Google. Google's SERP's flat out are the most relevant SERP's of any of the three. Honestly I think MSN's SERP's are better than Yahoo's but that is only my opinion. But I rarely find a bad SERP in Google until I get to page 5 or beyond.

potentialgeek

10:43 am on Mar 24, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Something at Google was changed on March 18 or 19. Since then one of my sites has half the traffic; whereas another has twice the traffic. No idea why yet. (On other sites everything is about the same as usual.)

Yahoo always has and always will play second fiddle to Google. Google's SERP's flat out are the most relevant SERP's of any of the three.

I rarely use Yahoo. But a few days ago I did one search and it recommended a search for that phrase plus a year it felt was relevant: 2005. lol!

But to be fair, Google's suggestions with a date still aren't always very good, either. One rec it gives, for example, is red widgets 2007! Yes, I know a lot of users were searching for red widgets in 2007; that's why your data shows it, but come on! Google, is it such a stretch to think if they used the search string with 2007 in 2007, then the most relevant rec would be the same search string plus 2009? OK, maybe it's not a big deal, but if I was a geek at Google, I'd find it embarrassing.

p/g

[edited by: potentialgeek at 10:49 am (utc) on Mar. 24, 2009]

johnnie

10:45 am on Mar 24, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I'm seeing a minor SERP shakeup here.

gouri

9:36 pm on Mar 24, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I see the number of competitive sites for a number of searches changing a lot during the day. Increases in the millions. Makes me wonder if Google is testing changes in its algorithm.
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