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Will using 301 redirection will keep my page's ranking?



7:13 am on Jan 16, 2009 (gmt 0)

5+ Year Member


If I use 301 redirection on some of my pages to move them with a proper folder, will it keep its ranking as it exists?

could I get them at the moment? when I redirect the page, or it will take time to then next update of google pr?

Thanking you in advance,


3:28 pm on Jan 16, 2009 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member

Since the only reliable way to preserve any of the ranking power of the original URL is to use a 301 redirect, then that's what you should do when you move pages to a new folder/directory. But you will probably see the rankings for these pages dip at first, and then recover most - if not all - of their original rankings.

It may take more than one Toolbar PageRank update cycle for the full effects to be visible, but Google's internal PageRank data will be updating itself continually. So don't let the Toolbar PageRank of the new URLs discourage you or affect your decisions for at least six months after you start because it's not liable to be very accurate until then. Watch the rankings and traffic.


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