Internal Link Building

[James_WV]

Hi Everyone,

Question to ask: I have a site that specialises in widgets by location. Page structure is roughly:

Home Page --> location widgets --> widget list --> individual widgets

There are hundreds of individual widget pages - some being indexed and ranked some not. The main phrases I'm after are 'location widgets' (i.e. same as secondary pages), and the location widgets pages are the landing pages I'm aiming for.

Would it help or hinder me if after the description of the individual widget product we had a link on every individual widget pages - something along the lines of, sorry this widget isn't for you to find more please go back to location widgets (where location widgets would be a text link back to the landing page I want to rank highly).

What do you reckon - too spammy or would it help?

Thanks!

[tedster]

Always hard to predict these days, especially since so much will depend on may qualities of the specific site. That said, I think this action would be more likely to cause a ranking problem. If the url is truly important for your visitors, then I'd probably integrate it into the main navigation rather than dummy up some kind of boilerplate link for every page.

[aristotle]

If your trying to get deep pages of a site indexed, two steps that could help are:

1. Make sure there is plenty of unique content on each page.

2. Link to each page from at least ten other pages on the site.