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Ranking lost after on-page changes - how to get it back?

     
4:15 pm on Sep 17, 2008 (gmt 0)

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Hi everyone, this is my first post. so, please excuse me for any mistake.

I am handling one site on <snip>. I was doing seo for it from the last 2 months. The site was ranking really good for some keywords. Then, I decided to do some more onpage changes in a hope to get much better ranking for those keywords. But it happened just opposite. My site is ranking nowhere now for some of the keywords. Only few keywords are ranking and that too after top 40 positions. My target market is - google.co.uk

The result is very shocking to me. I am really worried now. How did it happen all of a sudden? Will I get my rankings back or not? What should I do now? Please help me.

[edited by: caveman at 4:36 pm (utc) on Sep. 17, 2008]
[edit reason] Specifics removed, per TOS. [/edit]

4:31 pm on Sept 17, 2008 (gmt 0)

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The logical step is to re-trace what change you made and remove them, then wait a while and see if the rankings come back, if not then you have a problem.

If the site is new, then this is quite normal sites often fluctuate a lot before they settle.

7:57 am on Sept 18, 2008 (gmt 0)

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"Some more on page changes..."

What changes did you make? Could be over-optimisation, but hard to comment without more info.

8:22 am on Sept 18, 2008 (gmt 0)

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I just edited my title and meta tags.
9:34 am on Sept 18, 2008 (gmt 0)

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> I just edited my title and meta tags.

That would do it. You may want to change it back to what it was.

(See the other recent discussion on title tag changes:

"Adjusted order of title tags - rankings tanked")

p/g

9:37 am on Sept 18, 2008 (gmt 0)

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[webmasterworld.com...]

I would read through that carefully.

What I took away from that was:
Currently, Keyword tags are (at best) negligable.
Currently, Description may help SERPS, but DEFINATELY help (or hinder) CTR
Fiddling with Titles is BAD. Unless you are old, authorative and big. (Recovery time may be weeks to months).

Edit
The link I posted is to the discussion p/g mentions (Overlapped posts)

[edited by: Shaddows at 9:39 am (utc) on Sep. 18, 2008]

11:03 am on Sept 18, 2008 (gmt 0)

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should I post my site url here ?
12:01 pm on Sept 18, 2008 (gmt 0)

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No, posting URL's is against the Terms of Service.

[edited by: Liane at 12:01 pm (utc) on Sep. 18, 2008]