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In July we started doing a product feed to Google Base and quickly saw our site listed in "Shopping Result" for a number of our product names (red widgets, large green widgets).
Then we resubmitted, adding a few products but leaving the existing product descriptions unchanged. Our pages dropped out of the 3 item "shopping Results". Our pages still appear on the results of clicking on the link "Shopping Results", and they still appear if you click the "shopping" link above the Google logo.
One of my clients is a small site of about 20 pages, selling a product. Our position on Google search results has been good for such a small site: second or third for several of the keyword phrases we target.
Question 2: Are other sites selling much by submitting to Google Base, or is this not productive?
Question 3: Do other sites find Google checkout increases sales?
Netmeg - any feedback on what seems to do the trick? Is it data hygiene (one messy listing can bring down the effectiveness of others)? Is it keyword rich copy? Freshly killed chicken and voodoo chants?
Here is a link to the program policies - [base.google.com...]
You can submit more than just porducts, including services, schedules, events, housing, jobs, news, recipies, etc, etc, etc. I think you can even define a custom type.
The content you submit must be owned by you, so no affiliate stuff.
If you sign in to Google Base and begin the setup process you can see a full list of the items you can submit.
What's the purpose of charging for Adwords?
Ummmm....possibly billions of dollars
[edited by: MadeWillis at 9:01 pm (utc) on Aug. 19, 2008]
What you have to do is to break out the adwords budget a bit, get that nice badge and start driving traffic to your top 10 selling items. If you use two or three check out methods, offer some kind of discount for people to use Google check out for payment. We used a 5% off your order type of coupon we made in our Google Checkout panel if you placed your order online.
From there, service your customer and wait for the reviews. Like I said though, only 3% of our customers leave reviews though so it is a long and slow process.
Yes, there are reviews left on Google shopping and you will get traffic from review pages.
***Note to moderators, I am dropping a link to buy.com's website review from Google for an example***
As far as Shopzilla links go, I do not have any myself. I never have advertised on there and I do not see Shopzilla picking up Google reviews.
Additionally, once you are approved for Google Check Out your website will more than likely gain a lot of Trust Rank.
If you get real lucky, you get listed on this page on Google that has a PR of 8
Nice, I see my site listed! However, I'm not seeing any TBPR at the moment.
Google Base pulls customer reviews from all over the web. So the more shopping engines you advertise on the more reviews Google will pick up, assuming you get reviews on those other shopping sites.