Welcome to WebmasterWorld Guest from 18.104.22.168
A while ago, there was a lot of talk about hyphens and underscores, and how they could affect your serps.
However, in my case, I'm not using either one. The two keyword term is put together - www.mysite.com/bluewidgets.htm
Even though the page has been online for quite a long time, would I benefit in the SERPs by 301'ing the file to blue-widgets.htm? Or would this hurt me, since you know... the page has already been online for a while.
Why folks search in that fashion is beyond me, but I do benefit from it.
Building your website right is never something to not do. If we are only talking about one page, by all means 301 from example.com/twowords.html to example.com/two-words/ The only reason not to do it would because the page will be obsolete this month, or is about some event this month.
"Dashes vs. underscores" by Matt Cutts
"Google doesn’t algorithmically penalize for dashes in the url."
One line reads - "Even without punctuation, there's a good chance we'll be able to figure out that bigleopard.html is about a "big leopard" and not a "bigle opard.""
A good chance? Is it possible that the odds just weren't in my favor?
I'll let it sit for now, only because I've made several other changes - submitted a fresh site map, cleaned up some files that are no longer being used, etc.