Forum Moderators: Robert Charlton & goodroi
Is Google looking to eliminate page 1 organic search in some sector categories? Is Google overdoing the local search from a users perspective?
That's not hard to imagine happening. Whether it's good idea or not is another question.
That's not hard to imagine happening.
I'd say it's very hard to imagine happening unless you think Google's honchos are foolish enough to destroy their core product. There's no sign that they're headed in that direction: Indeed, the fact that they're willing to sacrifice short-term revenue for long-term success (as evidenced by some of the changes they've made on the AdWords/AdSense side) suggests that their mental timeframe is longer than the typical Web entrepreneur's.
the fact that they're willing to sacrifice short-term revenue for long-term success (as evidenced by some of the changes they've made on the AdWords/AdSense side) suggests that their mental time frame is longer than the typical Web entrepreneur's.
I think that is something a lot of us should keep in mind when earnings are down.
It is kind of unsettling though, all these constant changes and tweaks this last 2 years. New features in adwords and adsense, webmaster tools, anlaytics, custom search etc. They are really spread out and it must be a monster to manage with all kinds of challenging complexities. Of course its been said that since the search part controls the revenue flow they must be looking for just the right balance of relevancy in search vs ad earnings.
Is Google overdoing the local search from a users perspective?
Are you seeing local results without a location word in the search query?
No.
But i am seeing a kind of "experiment" going on, since it's not rolled out in all destinations. The 2 that I've looked at are Sydney and London.
There's no sign that they're headed in that direction
I think there are signs in location based queries, because , if they can maintain traffic they will increase revenue. Here's an example of why :
-The location based results are potential subscribers.
-The information [ customer reviews ] related to sites in the map related element enables a further click thru via Adwords on the contributing review site.
Where this is used, Google will likely double it's revenue, once on the subscription , once on the reviewers Adwords site.
Relevance is increased where Google pre supposes that the consumer is looking for reviews to make and mapping to make their decision.
[edited by: Whitey at 6:06 am (utc) on Sep. 25, 2007]
AKA, Google Universal at its best.
[edited by: tedster at 3:19 am (utc) on Sep. 26, 2007]
that's a far cry from the suggestion that Google might "remove all 1st page organic search completely."
I believe the title uses what is known as hyperbole [answers.com] - a quite valid literary device.
Australia alone, with the meagre population of around 20 million , supports a telephone directory worth over A$1bn [ US$0.8bn ] in annual sales. Multiply that by an estimated 26 for the US, 6 for the UK , 1.25 for Canada . Then into the world.
I'm noticing that the local results are switching on and off in the UK, but AU is fairly constant.
[edited by: tedster at 3:21 am (utc) on Sep. 26, 2007]
But yes, its rubbish.
11 paid results.
3 map(true local) results.
5-7 natural results.
Its rubbish google.
