Google to increase result type blend on SERPs

and maybe introduce non-text ads

[RonPK]

Speaking at Citigroup's Annual Global Technology Conference on Thursday, Sundar Pichai, director of product management at Google, said users of the company's search engine will see an increase in the frequency of search results that include various types of links, like Web pages, video clips, images, news articles, and maps.

InfoWorld article [infoworld.com]

Plus:

Meanwhile, Nicholas Fox, group business product manager of ads quality at Google, said the company is considering breaking its long tradition of running only text ads in its search result pages.

Interesting developments. Let's hope they'll offer users a choice between different 'experiences'.

[tedster]

Thanks for the article. I wonder if this might have something to do with the current level of chaos we're seeing on the Google SERPs.