Does A Static Page Title Help

[c41lum]

Thanks for any help in advance.

We have customer review website where users rate products and at the moment our tittle reads:-

"Bright Blue Widget - Rated by 9 users"

Every time a new user rates the bright blue widget the number goes up and the tittle changes. Looking at it on a daily basis we get 10,000 users rating this means 10,000 of our tittles change. Could this be affecting us in the SERPS. We have noticed a huge drop off in traffic since Jan 2007.

[BeeDeeDubbleU]

Did you make this change before January 2007?

[LifeinAsia]

Frequent title changes could be an issue. Instead of letting the count increase without limit, you might want to put some sort of limit (like "Bright Blue Widget - Rated by 5+ users").

[pageoneresults]

Hmmm, a dynamic title that changes each time for the same page. I would think that "could" cause issues somewhere in the pipeline.

"Bright Blue Widget - Rated by 9 users"

But, we are only referring to a number that changes, the primary phrase is static.

To avoid any issues, drop the "- Rated by 9 users" dynamic. It probably appears elsewhere on the page, no need to dilute your <title> Element. Also, I'd look at changing that title a bit so that you were targeting a broader subset of phrases.

Bright Blue Widget Ratings

or...

Ratings for Bright Blue Widgets

or...

Bright Blue Widgets Ratings and Reviews

[c41lum]

Thanks for your replies, I will do a couple of test this week and will update you with the results. I think changing to a static tittle will help.

[man in poland]

I agree with pageoneresults. Dynamically changing titles could really hurt you, in my opinion. I understand that only one character is changing all the time, but to google this just flags the page as 'unstable'. Google prefers stability. Likewise, I suggest not to mess around too much with META tags. Make sure those are correct first time around, then leave well alone!

[g1smd]

I would move the count to the meta description if you really think it ought to show up in the SERPs... then repeat it in the page text somewhere too.

[workingNOMAD]

I believe in leaving alone a page title.