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CTR affects position in organic results?

         

chickenpaw

4:03 pm on Aug 3, 2006 (gmt 0)

10+ Year Member



I have always heard this and assume it to be true to some degree. I figure they do it with Adwords it makes sense in Organic results also. Anyone confirm?

jetteroheller

4:54 pm on Aug 3, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



There was once a search engine from Inktomi based on this. I think 1998 or 1999, I would have to look it up in my web statistics.

They brought Inktomi results modified by the CTR.

As this was soon exploited, this method was given up again.

chickenpaw

5:00 pm on Aug 3, 2006 (gmt 0)

10+ Year Member



Are you sure about this....makes sense that a small part of the algo would be based on this...

chickenpaw

5:07 pm on Aug 3, 2006 (gmt 0)

10+ Year Member



* Site click through rates (CTR) may now be monitored through cache, temporary files, bookmarks and favorites. Via the Google toolbar or desktop tools. Many have suspected for some time that sites are reward for good CTR with a raise in ranking. Similar to how Adwords works.

CTR is monitored to see if fresh or stale content is preferred for a search result.

CTR is monitored for increases or decreases relating to trends or seasons.

* Web page rankings are recorded and monitored for changes.

* The traffic to a web page is recorded and monitored over time.

* Sites can be ranked seasonally. A ski site may rank higher in the winter than in the summer. Google can monitor and rank pages by recording CTR changes by season.

VIA WebProWorld