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Google Alphabet Q3 2019 Revenue up 20pct, to $40.5 billion

     
9:06 pm on Oct 28, 2019 (gmt 0)

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Alphabet has announced its Q3 results for 2019 and its revenue was $40.5 billion, up 20% Year on Year, with Google ads generating $33.92 billion.

Other bets revenues were $155 million, with a loss of $941 million during the quarter, up from a loss of $727 million year on year.

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12:02 pm on Oct 29, 2019 (gmt 0)

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I've had the chance to look at these results in closer detail, and on the face of it, $40.5 billion looks good based upon a 20% growth.

On closer inspection, the profits look a little less rosy with a decline of 23%.

Not only that, but Paid clicks on "Google properties" were down from 62% growth in the same period last year, to 18% growth for the quarter a year ago. Most businesses would be very happy with 18% growth, but, looking at it, if this trend continues, it signals that paid clicks growth is tailing off. That growth has enabled Google to invest heavily in "other bets."

Additionally, for the many AdSense publishers it could be adding to the challenges.

The reports of an offer for Fitbit might just hide some of the less than stellar results.

Google Alphabet Q3, 2018 Revenue Up 21pct to $33.7billion [webmasterworld.com]
4:17 pm on Oct 29, 2019 (gmt 0)

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Is it any surprise that Google's revenue is surging when they have abandoned all pretense of being a real search engine and now only serve ads or links to their own properties? The organic results are now so far down the page that Google is killing off small business and trying to force them all to pay for ads now. It appears to be working.
4:48 pm on Oct 29, 2019 (gmt 0)

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Google will be looking to other sectors to boost it's growth, and I suspect it'll soon start looking at subscriptions for its services.
1:23 am on Oct 30, 2019 (gmt 0)

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I have cut AdWords by 70% just no ROI. I do not advertise on their partner network. That ROI is a joke. I know many of members here this is their income. My advice plan on something else for your future.
2:21 am on Oct 30, 2019 (gmt 0)

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Mark 10:25
12:33 pm on Nov 8, 2019 (gmt 0)

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Google has always been good at making money, but nearly all of it comes from Google ads, they really need to try and diversify and this is one area where they have regularly failed. I can't think of any company that wouldn't want to be receiving that sort of money from one business sector, but nobody likes having tall their eggs in one basket.

It is clear why Google was so keen to push chrome into its current position. Can you imagine if the leading browser suddenly showed a "Block ads yes/no" during install. Google is doing what they can to protect the cash cow, but need to find additional revenue streams to maintain growth.

Mack.