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How MSN ranks the website?

         

izahmad

4:45 am on Apr 25, 2005 (gmt 0)

10+ Year Member



Does anyone know a good website which explains the details of how MSN ranks the websites...We know a lot of stuff about google, but what about MSN and Yahoo?Does anyone know?

TheRookie

4:47 am on Apr 25, 2005 (gmt 0)

10+ Year Member



MSN is a mystery. Search WW and you'll find several threads trying to figure it out, but it seems there's nothing somewhat concrete like Google.

izahmad

4:54 am on Apr 25, 2005 (gmt 0)

10+ Year Member



yea I already tried but did't find anything good..what I understood is that the yahoo and Msn gives the domain name much priority..if you have a keyword in domain, your website can get in the top 10 for that keyword...I have many examples of that! I am not sure if I can give the examples here in forum or not..but there are many....

surfgatinho

3:28 pm on May 6, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Domain name - for sure
Page name -?
Link text -?
Link Popularity - to some extent
Title - apparently not
Headings - possibly
Page text and KW density - I think this is quite important

izahmad

12:55 am on May 9, 2005 (gmt 0)

10+ Year Member



yea almost thats what i figured out..Headings and domain name are most important in my findings...hmm not sure abot the page text....i am doing another test juss for MSN ranking and once i am done with the test..then i will put my results in forum...

larryhatch

1:15 am on May 9, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hi Izah: We would all appreciate any findings you might uncover.
If I read these forums right, the concensus is that MS search is easily spammed, at least for a little while.
What I can say, is that MS SERPS change rapidly, and contain a lot of junk in my niche at least.
For a while there, some totally junk site from a guy who knows nothing about the topic, was rating first based entirely on SEO tricks.
Now that site dropped to the #2 slot, beaten out by the biggest scraper in my field.
Following that there are some very good sites, interpolated with more junk.

Don't feel bad if you can't figure this out, I certainly can't. - Larry

izahmad

1:25 am on May 9, 2005 (gmt 0)

10+ Year Member



Haha...yea agree to what you said..I found such examples many times across the SERs...well thats what I believe for MSN ranking...Put your keyword in H1 at the top of your page (even before banner OR logo) and put your keyword at the beginning of Title and also make sure that the keyword is in domain and should be the first word!(recommended only one word i.e www.keyword.com) and do nothing else...This is a proven way for MSN as I have tried on some websites and remained successful..But the test I am doing right now is not to do either of those but concentrate on page text and keyword density...Do not worry about link popularity as it doesnt matter on MSN....Hope to find some new results...

Receptional

7:52 pm on May 9, 2005 (gmt 0)



If you have example.com you are more or less there with the word example! But that doesn't really help most people, as it is only one website on one keypjrase - not something that will cause spam for MSN.

MSN is, however, still having trouble with spam - and it seems to be all the stuff that used to work on Google but doen't any more.

I do think links are important on MSN - moreso than on Yahoo at least. But what MSN does seem to be able to do very quickly is change and adapt its algo - so all they need to do is change their emphasis on links and results can change dramatically.

jd01

8:53 pm on May 9, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I have to disagree slightly with the 'you are there' with a keyword.com domain... Have been on the top for single and multiple keyword searches for months, and my domain has nothing even close to, or resembling the search queries. (Of course keyword.com is right behind me, but that's a good place for them.)

Justin

izahmad

8:56 pm on May 9, 2005 (gmt 0)

10+ Year Member



Yea sometimes the keyword in domain does not help you but the keyword in h1 at the top of the page works...My website is #1 for that term(its a hard keyword)...There is no spam on my page, only the use of headings....Well I have not seen any link to the importance of link popularity to MSN SERs. I have several examples of such websites which are not using SPAM but are ranked #1 on MSN without any link popularity.

Natashka

10:54 am on May 10, 2005 (gmt 0)

10+ Year Member



I think MSN doesn't like big sites. If a site has more than 2000 pages, it's like a red flag to them, like as if all big sites are spam, which is not true. My site has about 3000 pages, but it's not spam, I started building it long time ago when I had no idea about SEO. It ranks good at Google and Yahoo, ranked perfect on old MSN, but new MSN completely ignores all my pages (though they are all spidered, just a waste of my bandwidth on their stupid bot).

Furthermore, it ignores all my competitors from Google and Yahoo as well. Though they are my competitors, but I have to admit those are good sites, I have respect for them, they are also old, with lots of good info, not spam. They also have about 3000-4000 pages. Our sites are absolutely different by structure, optimization, etc.., nevertheless MSN ignores us all and returns a bunch of affiliate junk for all our keywords.

Looks like MSN is banning us. I have no idea why and honestly don't care. If that's there way to fight spam, bad for them, they are throwing the baby out with the water. My smaller sites, with 100-200 pages MSN just loves. I don't get any traffic from them anyway.

Rollo

6:11 pm on May 10, 2005 (gmt 0)

10+ Year Member



I think MSN prefers index page to subpages. They weight domain name and meta titles heavily. On-page factors are of extreme importance.

Page Rank is worth less than zero obviously. A massive numnber of lame backlinks seems to count for little to nothing. I wonder if it could even hurt you. All the sites in my industry that rank up there with me in Google have thousands upon thousands of backlinks (I have a small number of very high PR links so that's how I stay up there). Anyhow, they are nowhere to be found in MSN. I'm everywhere in all three major engines at the moment. (Though I'm sure something will change soon and down I'll go somewhere).

steveb

10:32 pm on May 10, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



"A massive numnber of lame backlinks seems to count for little to nothing"

Hardly. They one of the two things MSN has been caring about, along with keyword left of the tld. Blog comment links + keyword left of the tld = MSN swooning

(As mentioned before I see a bit of improvement the past couple weeks, but in general, volume of links and keyword in URL are nearly the whole shooting match with MSN.)

BillyS

11:48 pm on May 10, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I remember reading somewhere that Bill Gates had this lucky coin...

Garya

7:14 am on May 12, 2005 (gmt 0)

10+ Year Member



All you need to rank high on MSN is backlinks with the exact keywords nothing else. Just buy a few thousand and you are #1 .

Receptional

2:49 pm on May 12, 2005 (gmt 0)



I have to disagree slightly with the 'you are there' with a keyword.com domain...

OK - I admit to a little exaggeration.

I think MSN doesn't like big sites. If a site has more than 2000 pages, it's like a red flag to them

The BBC doesn't seem to have problems on this front.

steveb

9:43 pm on May 12, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



BBC has 36 million "pages" in Google
Nine million pages on Yahoo
600,000 on MSN

MSN very defintely has a bias against large sites, but it can be a matter of degree. It just chooses to badly index sites over 100 pages or so. In some cases that may mean indexing more than 2000 pages, but it is still extremely poor indexing, relatively.

Receptional

9:11 am on May 13, 2005 (gmt 0)



Yeh - that's a big difference.

You would have thought that given how aggressively the spider hits sites, they would actually mange to index everything.

Clearly some work still to do on that front.

Shurik

1:04 am on May 14, 2005 (gmt 0)

10+ Year Member



Did anyone else noticed how Msnbot from 64.4.8.94 differs from others? It only crawls landing pages. This pattern hold since May 1st – the first time a new bot showed up. Can anyone confirm?

leveldisc

11:01 am on May 17, 2005 (gmt 0)

10+ Year Member



volume of links and keyword in URL are nearly the whole shooting match with MSN

Have to disagree with the volume of links comment. I've sites that rank really well with less than 20 links. Just because a site has 1000s of links and ranks well doesn't mean that it ranks well because it has 1000s of links.

I agree that the keyword in the URL is very significant.

izahmad

3:19 pm on May 17, 2005 (gmt 0)

10+ Year Member



Just confirmed one thing: I put the keyword in H1 tag rigth at the top of my website and it went to #1 for that keyword.I have a decent link popularity with some links having that keyword in anchor text... Then I removed the keyword from H1 tag, now in the next index, its dropped to the last position of page#2...and its dropping and droppping with each index....

M3Guy

7:34 pm on May 17, 2005 (gmt 0)

10+ Year Member



From my own experience it's not got a lot to do with the actual domain name.

MSN seems to like seeing your keyword in the h1 at the top of your page, and then again in text right at the base of your html.

Not sure why exactly, but it's given me a whole host of no.1 - 5 positions and now accounts for nearly 20% of my se traffic in comparison to G that gives me 60%

tenerifejim

6:26 pm on May 19, 2005 (gmt 0)

10+ Year Member



Another factor I would say definately used as part of the algorythm is the locality of where your website is hosted.

My site (about a place in spain) was hosted in the UK and was number 2 on MSN.co.uk for place anem keyword. Three months ago I moved hosting to spain. It is now page 6 on .co.uk but now number 2 on .com results.

This is quite annoying as most of my clients are UK based, but something I will just have to accept.