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I desperately need to regain positions in MSN search for several keywords. Before the new search was launched - I had several terms on the first page. Now I have only 2 or 3.
Dont really want to reoptimise specifically for MSN as all terms are still doing really well in Google and Yahoo!
Can anyone suggest why this may have happened - and best way to regain rankings?
Thanks in advance.
This will not only make your sites soar to the top on MSN it will also help with Yahoo and the good old Google.
Just don't ask me about google optimization! The first thing I would recommend is a robots.txt disallow for googlebot!
Bring the heat MSN! Google deserves it!
If you want your site to do well in MSN you need to look beyond just links imo and have plenty of relevent content
Frankly i find MSNs current Algo superb. All the sites indexed in my category that are high up are rich in content and highly relevent to the search term whilst in google i still get back loads of non relevent and directory listing sites etc.
MSN is certainly looking at content as a MAJOR factor and thats a vast improvement on the google way of having cr@p web sites feature just because they have loads of anchor links are of a certain age and bugg@r all content.
And yes, the pages i refer to that dont have links are in a competitive area.
What i would say is that i have recently noticed on Google that some high pages in the SERPS that have little content but have links to high ranking sites (on topic)rank well even above more relevent websites. Meanwhile i have taken outbound links off pages and improved position in MSN. Im guessing but it looks like google likes some outbound links to High PR sites but MSNs not so keen and would rather see your own rich content on the site without the need to point to it elsewhere
As i say its all about content if you ask me. Build a quality site, with quality pages, that can stand on its own and it should feature well
We are travel agaency and are facing the same problem, completely out of sight in msn listing, since the new update. Our site is doing very well with the required keywords in google and yahoo.
If you say content is king in msn, our website has lot of information for the users.
Any other suggestions other than content please...