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Just look at the http://search.msn.com/results.aspx?q=webmasterworld [search.msn.com] for the classic orange RSS feed button.
Using RSS browsers such as Opera to monitor keywords has never been easier!
I don't think the ramifications of this are clear yet - but this is huge!
Are they really that evolved or is there an ulterior motive? Are they trying to identify SEO types and any requests coming from the site they point to will suddenly nose dive in the SERPS in a few months time?
Sorry, but I can't seem to wrap my mind around this. It just blows me away. I guess I am looking for a conspiracy where there likely isn't one. All the same ....
It's simple I'll scratch your back if you scratch mine marketing. Give and it shall be given unto you. It's the way the world works.
When you give wal-mart money they give you stuff.
It is very smart of MSN to help webmasters because of the branding aspect. They know when you use their free tool, you think of them all the time and pretty soon you're thinking of them more than google.
I expect to see even more little tools from MSN that help webmasters in the end.
Might that not too be a good countermeasure to avoid all this huge loads generated by rank checkers as WP? If I get my RSS feed, that's a few bytes a day, if I use some automated rankchecker it's a bit more..
These XML results may not be used, reproduced or transmitted in any manner or for any purpose other than rendering MSN Search results within an RSS aggregator for your personal, non-commercial use. Any other use of these results requires express written permission from Microsoft Corporation.They obviously don't want this to be used in a comercial way, but will they be able to police this, hard to say.
My question is (I am not extremely familiar with RSS, so bear with me), can one use this in order to discover important and related keywords for which one's web site doesn't scores well, but similar competitors do?
Hugene, it's just a simple way to monitor your rankings. You use an RSS Newsreader [directory.google.com] & add "channels" (SERP URLs) for your favorite keywords/SERPs where you appear.
If the ranking order changes, you get an updated feed (news) that rises to the top of your newsreader and you can glance at the new results without ever performing a query.
>>why are they being so helpful?
It's cool right now, increased exposure, product differentiation, bandwidth/processor conservation (at least with regard to webmasters with OCD--from my observations, most of us have it ;) ), and there's not really a need to develop a gazillion rank-checking tools.
For example, I think one usefull option would be to be able to track all the kewyords for which a particular site appears in the SERPS. That way, if a new search trend is developing, you could jump on the band-wagon.
But from what I understand, I dont think it is possible to get an RSS feed of the search queries for which a certain site appears!