Using MSN search builder

Playing with search builder to make your site #1

[lgn1]

I can make my site number 1 for my favorite keywords
by using seach builder.

ie. widgets {mtch=0}

Which ask the question 'why would anybody want less than specific searches?'

I believe that the default value is mtch=50 on generic searches 'which translates to 'give me non-specific somewhat vague results for my search'.

If MSN uses mtch=0 by default, the results for our industry wouldn't be half bad. Can't figure MSN out.

[lgn1]

Anybody played with search builder. I could see it being a usefull SEO diagnostic tool.