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Any marketing ploy/copy slogan is laughable if you examine it closely enough, however truly successful marketing links the slogan to the product which Gillette do amazingly well.
PS MAc - do a search on google for m3power and you get a listing for it in the top ten
All in all, rather pathetic. It's probably a decent razor, but that's only incidental.
Me? I use mine to shave my head daily.
Its a norelco, not sure of the model number, but very sturdy and I go through about 1 every four years or so.
But, yeah, the Gillette marketing campaign is pure macho garbage... whats next? 12 blades with self-foaming and cleaning? ack!
I might need the m3power razor simply to counter the unmanliness of the electric flosser
:/
Beeing a responsible consumer, I am really upset by this mkt trend.
Is the joy of consuming your own battery-operated-vibrating-laser-powered-blackhead-puller worth dumping all this toxic waste (dead batteries, plastic, steel)in your dust bin?
Is this planet disposable, for the sake of profits pulled from abused consumer's joy of owning the latest ugly vibrating shaver gadget?
If you ever consider trying such gizmoes, it's about time you throw your TV set trought the window. Your just The Matrix dead meat, and so are future generations.
Sorry I got serious.
Is the joy of consuming your own battery-operated-vibrating-laser-powered-blackhead-puller worth dumping all this toxic waste (dead batteries, plastic, steel)in your dust bin?
Well, for what it's worth, my electric toothbrush has a rechargeable battery, and the replaceable brush heads put less plastic in the landfill than throwing away a whole toothbrush every three months... which is the same reason I pay an arm-and-a-leg for refill cartridges for the mach3 razor I bought: those teeny cartridges are a lot less trash than the all-in-one disposable razors. If the electric tootbrush base unit and the mach3 handle last long enough, the total trash reduction should be pretty significant.
I also have a couple sets of rechargeable AA batteries for little household conveniences that don't have built-in rechargeables.
My mum would never allow anyone to criticise the washing machine in front of it, as it reacted by flooding the kitchen...
There are others who would go further than this and have turned this belief into a philosophical school [www31.brinkster.com]. I can personally vouch for the general accuracy of the Clark-Trimble experiments ;).