Forum Moderators: martinibuster
EPC as normal
Page impressions normal
Traffic logs normal
Was this just a one-off day for me or did anyone else see such a day?
Please, no postings saying "don't judge by one day alone" etc. since I need to comprehend whether any new ad targeting etc. is affecting my sites.
This morning I decided to block all ebay junk, since what adsense considers the best paying ad was often ebay since they changed their algorithm...
Stats look better at this point, but I guess I shouldn't jump to any conclusion at least before the end of the day.
[edited by: Gandhalf at 11:33 am (utc) on Aug. 19, 2005]
This morning I decided to block all ebay junk
Fortunately I don't get any of that any more since I revamped my Adsense last month.
I've noticed the targetting for ads has been a bit off the last few days
Mine are absolutely spot on, very impressive, however I keep wondering whether the leaderboard rotating ads between 1, 2, 3 and 4 units is having a negative impact. Until yesterday it hadn't appeared to do so...just a mere speculation on my part that one.
If everything goes back to "normal" today I'll put it down to HST..a hot and sweaty Thursday in the UK!
I am also wondering whether the fact that my 300x250 is now showing only 2 ads whenever I check it as opposed to 4 previously is having an impact.
I'm going to start playing with the filtering tool as I haven't tried it before.
The same thing happened for me last week though, and I figured it might have something to do with school starting in the States. Not sure how this effects clicks, but holidays often have the same effect.
My EPC has literally halved in the first 5 hours of this morning!
Ads, Page impressions and CTR normal...who's been tweaking what and where?
hint: visit the AdWords forum
I had a quick look however it's plainly ridiculous that we should be having to chase around like this to ascertain who's tweaking what and where.
I have an international business to run and if Gooooooogle cannot keep me appraised of what is occurring more easily than trawling through forums then they will shortly be removed from my sites...again.
I'll give them the benefit of the doubt until Google's end of business on Sunday night and then I shall make the decision if the EPC has not recovered.
On other sites different display size used all as per prev ctr ecpm etc and full adds shown hoping its a bug with adsense will give big G couple of days then change adds size to resolve
steve
In the AdWords forum, see in particular the thread:
Google AdWords Pricing Change Goes Into Affect [sic]
[webmasterworld.com...]
If it's any consolation, the AdWords advertisers are in an uproar, too.
My two main AdLinks channels EPC today are showing -59.63% and -67.38% over the month's average and yesterday was a completely "normal" EPC for them.
I need a massive dump of some description to recover from this position today since I've already had 20%+ of my normal day's impressions and clicks.
The AdLinks channels only have until midnight tonight, not Sunday!
I suspect that until advertizers get fully adjusted to the Adwords changes things are likely to be a little chaotic.
Right now it's a little hard to tell how those changes are going to affect publishers in the end.
If it's any consolation, the AdWords advertisers are in an uproar, too.
It certainly makes interesting reading leaving everyone in limboland not knowing what on earth is going on with a public beta testing!
Yeah...I know it says more than that however the gist is it looks like an almighty public screw-up!
I suspect that until advertizers get fully adjusted to the Adwords changes things are likely to be a little chaotic.
Do you use Adwords?
If so, how do you think the effects have changed your bidding etc. since I read that some guys were thinking they could be saving several hundred Dollars a day with these changes?
My average cost in adwords is now only 4 cents with several 3 cent and 2 cent clicks. Great on that end for me but... I fail to see how this benefits google or adsense publishers (which I am one as well and have seen drastic reduction in earnings since the 15th) So my costs are down, my earning are down, and my profit magin is WAY down. I don't get it.
Do you use Adwords?If so, how do you think the effects have changed your bidding etc. since I read that some guys were thinking they could be saving several hundred Dollars a day with these changes?
This was what I thought in the last couple of days but I change my mind now. In the long run, it costs more to run AdWords. The KWs I used to get over 100 clicks a day at 20 cents, now they're inactive and required a minimum bid of $0.30 to activate. The minimum bid is changing by hour not by day. It's crazy.
I run adwords as well - if you want to you can now blast cheap ads into less related keyword areas and not have to worry as much about the CTR as previously(doesn't work as a strategy for what I do with Adwords) - suspect that is what we are seeing. Basically these low paying keywords should be mopping up the sops in low CTR areas - personally I expect CPC to rise once advertisers get use to the new system - or maybe the algo's need time to catch up.