Forum Moderators: martinibuster
No interest in getting leads or any of that, but we did put adsense on a site one click away (this site couldn't have adsense on it) and never really saw any decent $ clicks.
How is it obsolete?He/she means that setting up a site simply to tap into a high paying keyword will have been tried a million(perhaps more) times already. It is also against the TOS (before someone else points that out) and is likely to get you booted from adsense. But hey, give it a go if you think you are on to a winner!
There are probably more websites about mesothelioma than there are people in the world who have the disease.
It's a safe bet that most of the AdSense clicks on mesothelioma were either fraudulent or accidental or by people just clicking around the web. No sensible advertiser would opt into content match on their AdWords program.
LOL , Funny but very True :)
Nuevojefe , If you had high ranking meso sites and not interested in collecting leads what i would have done is to contact top 2-3 law firm advertisers and offered to sell or lease the sites! ...I beleive DG had some success in this approach!
There is nothing to prevent Google from keeping $19.75 from a $20 keyword click, but only taking $.25 from a $.50 keyword.
Exactly.
AFAIK Google never mentioned that there was a 50/50 split in revenues, so having an "expensive" keyword on your page doesn't mean that it will bring you a lot of extra money.
If an advertiser bidding on a keyword knows he's only going to get clicks from those surfers specifically looking for his rare antique rosewood widgets made between 1800-1805 by the legendary master Ukrainian widget craftsman Bozoskaievskii (who only built 7 widgets in his tragically brief lifetime) the advertiser can feel safe with a very high bid. It's a narrow demand spectrum and a high priced end result sale, making for a good ROI despite astronmical CPC. Does the keyword phrase get lotsa clicks? Nope.
If I'm selling regular old plastic widgets, though, I could get a zillion clicks. Even at US$0.05 per click a small fortune could be blown within quite a short time.
This is because advertisers have learned that Overture is quality PPC service while Kanoodle, Enhance, and AdSense are trash.
If advertisers have learned that AdSense is trash, I can't help wondering why I continue to see the same AdSense advertisers running ads on my site nearly 15 months after the network launched.
Also, comparing Overture to AdSense is like comparing apples and oranges. Overture offers only limited targeting compared to AdSense. If you're selling a specialized product like Elbe river cruises, for example, you'll have a much better chance of obtaining qualified leads though AdSense than with Overture. Why? Because AdSense can deliver niche audiences, while Overture is skewed toward general audiences.
AdSense has problems with quality control (as does Overture), but it's pretty obvious that, for some topics, AdSense is doing a good job of retaining advertisers and generating healthy revenues for publishers.
Debt Consolidation, Car loan, shares, debt, Bonds, Mortgage, Loan Credit Card, secured loan, Stocks, Fraud, Insurance / Assurance, stock exchange, Bank / Banking, current account,savings, pension,bet , betting , horse racing , Gamble, Gabling, Casino , poker, slots , roulette,Hosting , ISP , Telephone , Search Engine, Optimization , Network , Dell, PC , mobile phone, Cruise , Golf Holiday , Holiday Loan , Double glazing
Some figures:
High Ranking Keywords (per click)
life assurance £19.98
life insurance £19.98
secured loan £12.50
accident £12.09
injury £12.09
Loan £12.08
data recovery £12.01
lawyer £11.50
solicitor £11.50
web hosting £11.00
They may well be willing to pay $10.00 per click from a Google serp, but only willing to pay $0.50, or even less, for a click on a similar ad from a publishers site. For that matter there is no guarantee that they will even run ad campaigns on content sites.
Time might be better spent figuring out how to maximize profits from adsense on existing sites.