Forum Moderators: martinibuster
They will not be one word and probably not 2 words. Normaly the more words it is and the least that a word is searched the more it is going to be. There are exceptions. If a word is typed in a zillion times it will not be bid up high. Most of the words that I know of are not typed in that much. There are some real good $5 terms that are typed in quite a bit but you don't normaly see $20 or $50 a click terms that are real populer.
Even the financial aff i've used don't pay that for leads - which is all adsense is
The financials was a real surprise to me because the top one was as above but the next person in that bidding war was less than a quarter of that per click.