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Woweee, six new ad size options!

AdSense is definitely listening to what publishers want

     
1:38 am on Feb 20, 2004 (gmt 0)

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Looks like they are definitely listening to publisher feedback.

[google.com...]

<added>Six new sizes in total</added>

1:46 am on Feb 20, 2004 (gmt 0)

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Dutch & Portugese Ads too.
1:47 am on Feb 20, 2004 (gmt 0)

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Glad to see the new ad sizes. It is definitely good to have options!. It's also encouraging to see this improvement - makes me wonder what's going to come next...
1:58 am on Feb 20, 2004 (gmt 0)

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I'm trying to think where the new formats will be useful, or some creative way to present them... but I don't have any great ideas yet. Which do you find most interesting?
2:06 am on Feb 20, 2004 (gmt 0)

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They should work on combining 2 types of ad formats together for those sites that have a lot of advertisers. For example:

Combo #1 {leaderboard + 468} shows the first 4 ads in the leaderboard and the next two in the 468.

Combo #2 {468 + leaderboard} shows the first 2 ads in the 468 and the next 4 in the leaderboard.

and so on......

You can place restrictions on their use such as no stacking, no more than lets say 2 ad units per page.

3:29 am on Feb 20, 2004 (gmt 0)

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I dig the little one ad square.

[edited by: knowledgepower at 5:00 am (utc) on Feb. 20, 2004]

4:08 am on Feb 20, 2004 (gmt 0)

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I dunno.

Large Rectangle is bigger than Medium Rectangle. It contains the same amount of ads, and the same amount of information, but is, er, a bit bigger. Golly.

Button offers exactly the same as Small Rectangle. One ad - yet Small Rectangle is, er, a bit bigger too. Gee.

The only new format that makes any sense is Wide Skyscraper which shows 5 ads, not 4. One would guess that the more ads that appear, the more one is likely to be relevant to the user, and thus click-thrus will increase. That's certainly what common sense would dictate.

As to the others, I'm feeling distinctly underwhelmed. Am I being unfair?

4:12 am on Feb 20, 2004 (gmt 0)

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I like the new "Button" and "Vertical Banner" sizes (good for pages with little free space), but I'm disappointed that they didn't add a 3-ad 600x75 size.
4:57 am on Feb 20, 2004 (gmt 0)

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this is the best thing since jerked chicken!
next up i hope .. seing which site is producing what revenue
5:00 am on Feb 20, 2004 (gmt 0)

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While the added formats are nice, it's like having another brand of toothpaste to choose from, not a big deal.

When they come out with some meaningful way to track click data, I'll be impressed.

On a totally different note, if G can process a search of over 3 billion pages in under a second, why can't they process my check in under 30 days (it's not like they're waiting 30 days to get paid) and offer direct deposit while they're at it?

Sending checks is so 20th century.

5:08 am on Feb 20, 2004 (gmt 0)

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I like the button and that little two ad vertical number is just right for some spots. I've been hoping for one like that.

And it does say specifically at the bottom to only choose one ad format per page.

6:21 am on Feb 20, 2004 (gmt 0)

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Looking closer, what was the reasoning behind the "Small Rectangle"? How is this any better than the "Button"? Both display one ad and, true, the "Small Rectangle" does have a slightly larger font size, but it also has a lot of waste whitespace.
6:24 am on Feb 20, 2004 (gmt 0)

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Time to see which ads start converting better with my sites :) Thanks Google!
6:33 am on Feb 20, 2004 (gmt 0)

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Looking closer, what was the reasoning behind the "Small Rectangle"? How is this any better than the "Button"?

The button has a width of 125 pixels, while the small rectangle has a width of 150. Both are really common sizes for side bars on sites, so I am guessing they wanted to cater to both common sizes for just the single ad.

7:20 am on Feb 20, 2004 (gmt 0)

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>that little two ad vertical number is just right for some spots<

I agree. Now on a number of pages I can put ads on the side bar that I had to put as a small banner at the bottom on short pages. Now the ads will be above the fold.

I's anyone having trouble getting their color schemes to work tonight? It was down then up and now it's down again. Here I am all eager to try some new ad shapes and I can't set my colors. Geuss I'd better give up and see how it is in the morning.

5:28 pm on Feb 20, 2004 (gmt 0)

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I'm with Polarisman. I would appreciate better (at least domain specific) reporting and direct deposit. In that order as well.

They might be working new features in an order that makes the most sense for them, though. Obviously 6 new ad size options may introduce some "freshness" to some sites, increasing revenue. They may not see any ROI in providing additional reporting features just yet. Although I would PAY for the ability to see this data. At least let us download the raw data and come up with our own reports or something. Ugh.

11:56 pm on Feb 20, 2004 (gmt 0)

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my original skyscrapper is rarely filled with four ads, I don't know what I will do the bigger skyscrapper with five ads in it.
6:28 am on Feb 21, 2004 (gmt 0)

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chikung, must just be due to the type of content on your site. Maybe a smaller ad size would do better. No sense in not taking advantage of the space.

Personally, I was hoping for another banner size option, maybe around 350 wide.

6:55 pm on Feb 21, 2004 (gmt 0)

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There is a new Adsense graphic that allows up to five ads per page. Might want to look into it and see if you can boost your ad revenue a bit.
4:26 am on Feb 22, 2004 (gmt 0)

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Woo, vertical banner (120x240) is *exactly* what I need. The old skyscraper always made my layout look horribly stretched. I'm happy :)
5:14 am on Feb 22, 2004 (gmt 0)

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This may be an unanswerable question, but has anyone developed an opinion as to whether the presence of the URL in the various ad formats either increases or decreases CTR, or has no significant effect?
10:08 am on Feb 22, 2004 (gmt 0)

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Am I being overly pedantic, or are there others who think that "Ads by Google" should be changed to "Ad by Google" for the one-ad formats?
5:00 pm on Feb 22, 2004 (gmt 0)

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Danny;

I dunno, considering that each time the page comes up it could be a different ad, "ads" may be fine.

3:46 pm on Feb 24, 2004 (gmt 0)

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BTW, if Google's listening, I am dying for a new banner size. Something more along the lines of 600 x 60 or 90. The 468 x 60 just isn't doing it for me, and the leaderboard's a little too wide for my format. Also maybe something like 350 x 90 or 100.
6:27 am on Feb 24, 2004 (gmt 0)

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[dmnews.com...]

728x90 leaderboard with four listings; 468x60 banner with two listings; 120x600 skyscraper with four listings; and 300x250 inline rectangle with four listings.
7:15 am on Feb 24, 2004 (gmt 0)

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You have to be faster than that around here, Shaadi! :)

[webmasterworld.com...]

7:13 pm on Feb 24, 2004 (gmt 0)

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Whoops - yes, I know about the new sizes - just my wish list for the next set of changes! :)
10:48 pm on Feb 24, 2004 (gmt 0)

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Really would have preferred it to be able to use 2 small ads in different places on a page rather than just one. I prefer the small ads in the right places rather than one big monster that needs to be designed around.
11:13 pm on Feb 26, 2004 (gmt 0)

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600x75 is a standard size, would love to see that.
4:21 pm on Feb 27, 2004 (gmt 0)

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I'm a bit confused by the Adsense policy which says the colour scheme must be such the URLs are visible, and the Leaderboard format that doesn't show URLs no matter what!
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