Forum Moderators: martinibuster

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Thursday April 20, 2006: My earnings are way low today

         

saraah

12:05 am on Apr 21, 2006 (gmt 0)

10+ Year Member



I know its too early to say this as even the day is not over yet - but my earnings are way too low compared to my average. Infact the lowest in the last 3 months. They are down by 50% compared to my average weekday earnings.

Anyone else notice this today!

david_uk

9:51 pm on Apr 21, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Yes, as far as I'm concerned it's normal to ignore daily stats. My daily stats suffer from "Tart's knickers" syndrome (as in "up and down like a") on a daily basis, so I look at the monthly figures mainly. I like to know how the month is progressing, but daily figures are too volatile to make any judgements on IM very HO.

europeforvisitors

10:27 pm on Apr 21, 2006 (gmt 0)



Just to keep things interesting, maybe Google should provide hour-by-hour averages for the current day. That would make it easier to have chatter threads with subject lines such as "My eCPM has fallen 2 cents since 10 a.m.," or statements like: "Google must have been smartpricing me from 12 to 1, but since 2 p.m. I've been on the rebound."

Back to serious discussion: What constitutes a trend is in the mind of the beholder to some degree, but it also depends on other factors such as the size of the data sample, known seasonal factors, etc. Because my own topic is subject to seasonal fluctuations, I put more stock in same-month-last-year-to-same-month-this-year comparisons than in this-week-vs.-last-week or today-vs.-yesterday comparisons. I also look at what's happening with my other revenue streams. If AdSense looks a bit soft during Christmas week and my affiliate bookings also look a bit soft during that time, I can assume (with reasonable confidence) that the downturn was caused by non-AdSense factors such as people thinking about Christmas parties or wrapping gifts instead of planning vacations.

[edited by: europeforvisitors at 10:34 pm (utc) on April 21, 2006]

saraah

10:33 pm on Apr 21, 2006 (gmt 0)

10+ Year Member



:) You made your point EFV. I'm not starting any more threads with that kind of topic ;)

jdmjayden

12:06 am on Apr 22, 2006 (gmt 0)

10+ Year Member



If it's any consolation, yesterday was my worst day EVER. Something strange was going on for sure....

andrea99

1:23 am on Apr 22, 2006 (gmt 0)



Well, I was going to suggest that the OP's fall in income might be due to smartpricing wreaking vengeance on her for creating an MFA for a day

Interesting theory.

...EFV has a point.

Yes, he has a point and it is a valid point. Actually this thread is only tangentially about stats. Mostly it's about us.

BTW, yesterday was very good for me and today is even better.

[edited by: martinibuster at 5:15 am (utc) on April 24, 2006]
[edit reason] TOS #4 & 19 [/edit]

OptiRex

1:31 am on Apr 22, 2006 (gmt 0)



Time for the Golden Gate if no one has ever read it:

[webmasterworld.com...]

andrea99

1:48 am on Apr 22, 2006 (gmt 0)



OTOH EFV does provide good information and insight from time to time. I apologize if I've been too critical.

david_uk

7:58 am on Apr 22, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Well, I was going to suggest that the OP's fall in income might be due to smartpricing wreaking vengeance on her for creating an MFA for a day

Interesting theory.

Nah, not a theory - just a lame stab at humour. I think the OP got it though.

Actually this thread is only tangentially about stats. Mostly it's about us.

Really? How come everybody has mentioned stats then, and nobody's come up with why I can't get my rotten old Toyota's immobiliser to stop immobilising the engine? That's what I really want to know if we are discussing "us" :) :)

macavity

8:24 am on Apr 22, 2006 (gmt 0)

10+ Year Member



Actually this thread is only tangentially about stats. Mostly it's about us.

Well said.

M

21_blue

9:07 am on Apr 22, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I've been hesitating about posting this, given the bad experience that many seem to be having, but in reviewing this last week it has been surprisingly very good for me. Traffic has followed last year's Easter pattern - dropping for the Easter period - but EPC has continued to rise and more than compensated to give a week of higher-than-average earnings. This is probably due to a combination of continued impact of my EPC-based strategy [webmasterworld.com] and the fact that many schools went back early, on Tuesday, so it is back to 'business as usual' earlier than one might expect at Easter.

Incidentally, re EFV's comments about stats, we are being joined by lots of new readers all the time. It is particularly useful for Adsense & WW neophytes to be made aware of the important point about stats interpretation (which I also make in the Golden Gate thread that Optirex linked to). However, this is a polychronic [worldwidewords.org] thread - not only about understanding stats but expressing concerns and venting emotions and wondering about the meaning of life and articulating our feelings in a community of friends that will understand what we're saying - the latter point explaining, perhaps, why we'll show great interest in David_uk's fall in eCPM but not his Toyota immobiliser.

Though, if he were to create a web page on Toyota immobilisers and put Adsense on it, that might be a different matter...

david_uk

9:47 am on Apr 22, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Though, if he were to create a web page on Toyota immobilisers and put Adsense on it, that might be a different matter...

Only if the web page answers the question I'm asking. I might then click on the ads to purchase whatever I need to fix the old heap. Otherwise I'll block it as an MFA ;)

andrea99

6:55 pm on Apr 22, 2006 (gmt 0)



Really? How come everybody has mentioned stats then, and nobody's come up with why I can't get my rotten old Toyota's immobiliser to stop immobilising the engine?

Everyone has mentioned stats because, as I said, it is tangentially about stats. I've changed the emphasis and dropped the qualifier but that is what I said.

Perhaps the more important sub-text about "us" is less apparent to those preoccupied with old automobiles. But the reason no one yet mentioned your immobilser is that we are not clairvoyant, you must bring this up before we can talk about it. I have had a Toyota but never had an immobiliser--I think this must be some quirky brit name for an ordinary item. The English have forgotten that their language has moved on to more vibrant climes leaving them in a backward linguistic enclave. j/k

david_uk

8:49 pm on Apr 22, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Much as I'd love to continue the discussion about language and Toyota immobilisers (or whatever), it might be time to drag this back to some sort of relevant topic. Besides, what I'd like to say would be a) off topic, and b) I'm sure would be zapped by the mod.

I'm not trying to be contrary here, but the "It's about us" comment seems to be rather nebulous, woolly and not really relevant. You are all talking about stats - it's not a tangent. The title of the thread is "My earnings are way low today" - that's about stats, not "us".

I don't normally comment in this type of thread. I don't personally see how knowing stats are down 10 minutes after midnight helps. But at the same time, if they help someone then that's good. Posts about Google being down or running slow are of interest to me, but I do agree with EFV that you can't claim any trend is occurring part way through the day. The statistics aren't even final at midnight - click dumps and adjustments often happen early next day.

macavity

11:24 pm on Apr 22, 2006 (gmt 0)

10+ Year Member



I think the problem is the majority of posters, including the OP, weren't claiming this was the start of a trend (although it may be part of an existing downward trend for some). My own sense is that the original poster and those following in the first page or so were simply commenting on an unusually low day for eCPM. Certainly that's why I joined in on the thread - my own eCPM has been declining slowly for many months but the past few days have seen a significant, sudden decrease, something I have never seen before. That said, I genuinely don't see the reason for the hostility shown by some members in this thread...even if this was a topic where some people were claiming that the sky was falling just because they'd had a bad day (which I don't think it is) I don't see that as a valid reason for the tone adopted by some.

No one likes to see a forum fill up with the same posts or questions from new members time and time again and I understand the frustration felt by regular members when they see that happening. However, I don't think that was the case here and if this is not an appropriate forum to discuss something unusual in your experience of AdSense then where is?

I hope the way this thread has developed will not put off others from posting. Andrea's comment may have been "wooly" but I understand it and second it.

Mac

europeforvisitors

1:26 am on Apr 23, 2006 (gmt 0)



OK, let's assume for the moment that Thursday really was a really weird day and lots of people had unusually low eCPMs. So what happened on Friday and Saturday? Up? Down? No change?

macavity

1:58 am on Apr 23, 2006 (gmt 0)

10+ Year Member



For me, no change (i.e. same as Thursday).

Mac

david_uk

7:06 am on Apr 23, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



No one likes to see a forum fill up with the same posts or questions from new members time and time again and I understand the frustration felt by regular members when they see that happening. However, I don't think that was the case here and if this is not an appropriate forum to discuss something unusual in your experience of AdSense then where is?

Macavity - you mentioned long term decline in ecpm. That's a different topic IMHO. Your decline could be described as a trend, albeit a personal one. And yes, this is the appropriate (and biggest?) forum for this.

In this forum, we get a lot of newbies starting these threads. The OP has 95 posts to her name, so I'm not sure she really classes a total newb. What long term regulars do in these threads is to step in and calm nerves. It's absolutely true that you can't judge part day's statistics as "trends", or if you don't want to call it a trend, then you still can't judge a part-day statistic in any comparitive way. It's absolutely right to make the point that a whole day's statistics are not useful as a comparison either.

My daily stats are up and down, yet when you look at the longer term picture, epc has remained very stable (high, and within a couple of cents either way for the last few months), and the only true variable is site traffic. So I could have started one of these threads each and every day to say that some stats were different to the monthly norm, but really there isn't a point. If you go through and count those that have contributed to the thread, it's about evens on up and down as is always the case in these threads.

So stepping in and calming nerves by pointing out that today might be up or down, you really need to look at the longer term picture is what always happens in these thread, and rightly so IMHO.

If you look at EFV's contribution to this thread, the first post was in the spirit of the thread and stated his stats were perfectly normal. I think the rudeness displayed towards him was unwarranted personally.

Maybe you should start a separate thread on your long term decline in ecpm. I think it's an entirely separate issue from this type of "It's 10am and my stats are low" posts, and should be treated as such.

macavity

11:19 am on Apr 23, 2006 (gmt 0)

10+ Year Member



Maybe you should start a separate thread on your long term decline in ecpm. I think it's an entirely separate issue from this type of "It's 10am and my stats are low" posts, and should be treated as such.

Covered some time ago here:

[webmasterworld.com...]

David, the points you make about statistical variation, trends etc. are all very valid - no argument from me here My concern was more about the way the thread was developing in terms of the interaction between members, especially as I have the sense that the OP's post was being somewhat misinterpreted.

I don't want to make a mountain out of a molehill though, I'm sure we've all got more important things to do.

Mac

europeforvisitors

3:08 pm on Apr 23, 2006 (gmt 0)



My daily stats are up and down, yet when you look at the longer term picture, epc has remained very stable (high, and within a couple of cents either way for the last few months), and the only true variable is site traffic.

I have three different revenue streams on my site (AdSense, display ads, and affiliate bookings), and all three have dips and spikes. Just recently I noticed that bookings for one affiliate partner had been way down for a couple of days, but when I looked at my stats for the month to date, I saw that I was 281% ahead of the same period in April, 2005. And the next day--Saturday-was considerably better than a typical Saturday, proving that my two sluggish days were a blip, not a trend.

As someone pointed out in another thread a few months ago, many people who use AdSense have little experience with self-employment or with revenues from Web publishing. If you're used to earning $X per hour or $Y per month, it's easy to be alarmed by the unpredictability of freelance or publishing income. But in an auction-based system where prices and earnings are determined by supply and demand, variations in daily revenue are inevitable.

HuhuFruFru

5:01 pm on Apr 23, 2006 (gmt 0)

10+ Year Member



i think it's true what efv is saying. as i mentioned thursday was the worst day in three months but friday and saturday were very pretty normal.

i think i won't be worried any more if a day is very low.
one day in three months must be the lowest anyway :)

andrea99

5:45 pm on Apr 23, 2006 (gmt 0)



...variations in daily revenue are inevitable.

Having been in another business before and coming from a family that has been in business since before I was born I certainly am aware of this fact.

But no business in the history of the world is like AdSense publishing. It is unique in many ways and subject to things totally unheard of in B&M businesses and even in other types of ebusiness. The fluctuations are different and have causes that are different. Yes, there will always be unexplained fluctuations.

To be unconcerned about them and not have the need to discuss and compare them is to be less than human. Or in the case of *some* exalted creatures, god-like and super human.

The rest of us are here and we dislike being condescended to because of our concerns.

I support the existence of threads like this one and if they cease to exist here I will find them elsewhere (or I will create them).

21_blue's essay about jumping off the bridge that spans the Golden Gate should of course be required reading but after that there will always remain doubts and fears that can be aleviated only in a community forum.

[edited by: martinibuster at 5:20 am (utc) on April 24, 2006]
[edit reason] TOS #4 & 19 [/edit]

europeforvisitors

6:58 pm on Apr 23, 2006 (gmt 0)



Attacking the messenger is nothing new here, nor is there anything new about the pot's calling the kettle black.

I'd like to make a constructive, positive suggestion:

Instead of having interminable "My EPC is up" or "My earnings are down" threads that disappear almost as quickly as they're begun, why not have an ongoing thread with a subject line like:

"How's your day?"

For an example of how this might work, see the ongoing "Data centers watch" threads on the premoderated Google News forum, which obviously are much more useful than a constant stream of new threads such as "Anything happening on 72.14.207.99?" or "How are you doing on "64.233.185.104"? (When the DC watch or update threads become unwieldy after 30 or 40 pages of replies, the moderators close them and continue the discussion in follow-up threads.)

I'd start a "How's your day?" thread myself, but it's probably better for someone who's more enthusiastic about such threads to do the honors.

macavity

7:10 pm on Apr 23, 2006 (gmt 0)

10+ Year Member



Clearly this could run and run. My very final thoughts, for what they're worth:

An entire post mostly devoted to being a personal attack on a posting member. I hope the mod deletes this.

I don't see it that way at all, as a forum owner/moderator myself I think it's entirely acceptable for forum users to speak up if they think someone's out of line, as long as they're reasonable in the way they do it. That way you develop a consensus about what is and is not acceptable for the community you've built. I can't imagine why a mod would want to delete contructive criticism.

Nobody is saying these threads shouldn't exist.

I have the strong impression that's exactly what some people are saying.

you cannot make useful comparisons using part of a day's statistics.

Agreed, but that's not really what this is all about. Someone noticed something unusual in their experience of AdSense and wanted to know if anyone else had seen something similar (the first post even acknowledges that it's too soon to read much into it). I've got no problem with that, I do have a problem with people who can't be bothered to consider other people's feelings (in this forum or anywhere else for that matter).

Mac

rbacal

3:57 am on Apr 24, 2006 (gmt 0)



Certainly that's why I joined in on the thread - my own eCPM has been declining slowly for many months but the past few days have seen a significant, sudden decrease, something I have never seen before. That said, I genuinely don't see the reason for the hostility shown by some members in this thread...even if this was a topic where some people were claiming that the sky was falling just because they'd had a bad day (which I don't think it is) I don't see that as a valid reason for the tone adopted by some.

First, we've been seeing the same trend across a number of sites. The last 10 days have ended up about half of our high's during a month that has historically (over years) been our best. "Something" is happening re: our sites.

Second, regarding hostility, one nice thing about this board is one can look at the other messages a person has posted, examine the tone, and note whether the person has historically been snotty, nasty, or otherwise consistently embroiled in hostile behavior. I consider the source.

Third, EFV is one of the posters I ALWAYS read.

Web_speed

4:23 am on Apr 24, 2006 (gmt 0)



Three days later and ECPM is still at record lows, daily earnings slashed by almost half across a variety of topics. Traffic +-5% the same.

Anyone else?

(Pom Pom cheerleaders...feel free to ignore this post)

europeforvisitors

5:05 am on Apr 24, 2006 (gmt 0)



No cheerleading, just facts:

My site's eCPM has been somewhat below the April average for the last four days, but only one of those days (today) was below the daily average for March. (Today has been about the same as my lowest day this month, which was 10 days ago.)

martinibuster

5:24 am on Apr 24, 2006 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Thursday was several days ago, and as this thread has wandered far beyond it's original topic, it's probably best to put it to bed.

:) Y

This 57 message thread spans 2 pages: 57