Forum Moderators: open
Widget Colors:
<a>Red</a>
<a>Yellow</a>
<a>Green</a>
<a>Purple</a>
then a human knows that the links pertain to widgets, right? In fact, I can have all kinds of content about widgets, and keep the keyword density for the word "widget" at a low level, say 1%. Well, a robot doesn't make the implied connection between all of this widget-related content and the word "widget". So, isn't it, from an SEO perspective, perfectly valid (even preferable) to change the above example to:
Widget colors:
<a>Red widgets</a>
<a>Yellow widgets</a>
<a>Green widgets</a>
<a>Purple widgets</a>
..even though a human would not have needed these additional words to know that the links were to pages about widgets? I keep hearing "make the page as you would for humans...don't worry about the SE's"...but if my page is never found because I'm at position 197 in the SERPs, isn't the whole exercise pointless? IOW, don't we sometimes need to do some things that aren't necessary for humans to appreciate the page, but ARE necessary for humans to find the page?
I have found with Google they will make the connection from your first example and list you for Red widgets, Yellow widgets, Green widgets, & Purple widgets.
You may want to experiment anyway and see if your second example gives you better positioning, even though those descriptions are redundant for humans.
