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For example, the keyword Google is quite hard to crack into the first page of the serps of Google. I saw two sites (Stanford and Google Watch) towards the end of the third page. Amazon could be another. I saw one Amazon Watch on the front page but that seems to belong to a different category.
One other keyword I saw has about 94 web pages out of top 100 belonging to the same industrial group. And the list goes on.
Which keywords are, in your opinion, are so difficult to crack that no one even tries?
They are hard keywords - no one is competing to get there (some newbies might be for money).
While it may be of some interest for research purposes - keep in mind that the algos don't work the same for everyone or every keyword.
Research is always good - let it take you where it will.
Want to do some keyword research - here is a good brainteaser....
Why is "Home" so much different than "Help"?
here is a good brainteaser....Why is "Home" so much different than "Help"?
I don't know but I am trying to guess. While both return impressive number of pages, when checking on Overture, I found that the keyword "Help" is mostly associated with non-commercial searches (including derivative searches of 2 or more phrase lengths) and the apparent frequency of search is low.
"Home" seems to be on the other side of the spectrum.
Now please tell me the correct answer. ;)
Anyone tell me where I can buy a new Macintosh, my rain coat has worn out.
In the UK Virgin is a pretty big brand although its very difficult to find one ;)
Those searches and the windows example show the real value of developing a unique brand which becomes synonymous with the company/product offered.
Best wishes
Sid
