Capitalizing keywords that are States

[Bradley]

Let's say I am targeting the keyword phrase of California used furniture. My title for the page would read "California Used Furniture". As far as my keywords go, should I capitalize the state name, or should I leave it in lowercase? For example, should it look like this:

California used furniture

or

california used furniture

I look forward to your reply. This will definitely assist me in building out my directory. Thanks

[rcjordan]

I'm not sure which SE's are case-sensitive, but if I would definitely lean to lowercase. Here is a current batch of my terms

Google: bentonville+arkansas
Yahoo: point lobos bed and breakfast
Yahoo: estespark
Yahoo: estespark
Google: "Del Mar, CA"
Lycos: myrtlebeach.com
Google: "magnolia,arkansas"
Google: hiking at fort campbell ky
Google: newark ohio oh
Google: sherman oaks, california
Google: oregon lagrande
Yahoo: maps of Salisbury md
Google: Pewaukee WI
Google: +"the colony" +florida
Google: tennessee spring camping

[Bradley]

I was hoping you'd say that! Thanks for your insight! :)

[tedster]

A lot of search engines are beginning to devalue, or even ignore, the keyword metatag.

The reason I bring this up is that searching in lower case seems to be the most common mode, so having the state names in lower case somewhere in the copy of the page, not just in the keywords tag, will probably help you pick up traffic from case sensitive search engines like Alta Vista.

[Bradley]

Would it be better to create my directory structure with capitalized letters or lowercase letters? For example, which is better:

mycompany.com/cars/Virginia/used

or

mycompany.com/cars/virginia/used

(Or does it even make that big of a difference?)

[stuart]

Hello all, how about two words in a page name ?.....One of my keywords is Art Deco for which I have 3 pages, so should I call those pages/files:

ArtDeco or
artdeco

and should the endings be
artdeco1 or
artdeco-1 or
artdeco_1

I expect the SE's are all different but any universal advice is greatly appreciated.

[stuart]

How about 'and' or '&' or even 'spaces' in pagenames (or meta tags)....any views ?