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if 8000 searches in month on Overture

what can expect on google?

         

chrisandsarah

9:08 am on May 14, 2003 (gmt 0)

10+ Year Member



If on the Overture Keyword Suggestion tool one of my targetted search terms was searched for 8000 times last month, and say in the next google update i got #5 position for that same search term, what sort of number of visitors could I expect?

Also, what sort of rise in figures could i expect from a jump from #14 second page results on google, to #7 first page results for the same search term?

many thanks

mil2k

9:22 am on May 14, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



There is no way one can give a good guess for your questions. Just look at the variables involved :-

1)Difference in the type of people who search on google and other engines.

2)Difference in search volumes for different KWs on google and other SEs.

3)How attractive your titles and desc. are compared to your competitors.

These are the first few which came in my mind.

chrisandsarah

9:32 am on May 14, 2003 (gmt 0)

10+ Year Member



ok, thanks.
Is there a way of finding out how many people search for a particular keyword/phrase on google?

percentages

9:35 am on May 14, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Everything mil2k says I agree with.

But, if Overture's suggestion tool says 8,000 per month then the traffic you can expect from being #1 on Google is more likely to be 1,000 per month from just that single search term.

This is not a poor reflection on Google, it is a poor reflection on how Overture measures the popularity of search terms.

I have numerous #1 positions on Google, good titles and good snippets, even so I still only get about 15% of the traffic predicted by Overture for a particular term.

I think their numbers are "inflated" to encourage PPC bidders!

percentages

9:38 am on May 14, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



You can experiment with Google Adwords free of charge to predict how many visitors you can achieve.

Generally I multiply the Adwords prediction by 20 for the #1 listing in true SERP's.

fom2001uk

10:50 am on May 14, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Suppose you don't get #1, but are in the first 20, would the number of searches still be higher than for PPC click-thrus?

futureX

11:29 am on May 14, 2003 (gmt 0)

10+ Year Member



i had a laugh at this one a while back... check the suggestion tool for "google" Theres about 1.5m hits on google alone and then another few million on other google terms. Weird, why search another search engine for a search engine :/

makemetop

12:04 pm on May 14, 2003 (gmt 0)



>searched for 8000 times...

Searched for is the operative word. Remember that Overture counts searches - not visits. So if a piece of rank checking software checks the phrase "left handed widgets in Otley" once an hour - those searches will be counted by Overture but multiplied by the number of search engines interrogated by the tool which also show the OT results. So assume it checks MSN and Yahoo - it will show the search numbers x 2 - and in this example - not a single person will have clicked on the result!

So, the initial question is impossible to answer. There are too many unknowns.

Incidently, the number of people who search for search engines on other search engines is huge. Remember the millions who will simply type 'google' into the browser address bar - get an MSN result and click on that.

I once, as an experiment, had all the search engine names on a major PPC engine. I burned hundreds of dollars in a day with 5c clicks from people typing in Google, MSN and Yahoo! I abandoned the experiment within a few hours. Go figure :)

mil2k

12:11 pm on May 14, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



once, as an experiment, had all the search engine names on a major PPC engine. I burned hundreds of dollars in a day with 5c clicks from people typing in Google, MSN and Yahoo! I abandoned the experiment within a few hours. Go figure

ROFLMAO

One of the most hilarious experiment results i have ever heard... ;)

jady

12:34 pm on May 14, 2003 (gmt 0)

10+ Year Member



We found that most of the queries on Overture were just competition looking for good search terms as well! I wont even begin to "go there" about how much that cost our company! But thats for another forum. The numbers are VERY inaccurate though..

AthlonInside

12:40 pm on May 14, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



10,000 in overture
rank #1 in google
hits - less than 10 a day.

1,000 in overture
rank #6 in google
hits - 5-20 each day.

HOW TO TELL?!

vnsampat

1:13 pm on May 14, 2003 (gmt 0)

10+ Year Member



Its the overture algorithm.
They show results for plural and singular terms clubbed as 1.
They also add up the results from some synonyms together.
Hence the hugely inflated figure on some keywords.

anallawalla

1:21 pm on May 14, 2003 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Weird, why search another search engine for a search engine

Perhaps they have worked out that a single word is quicker to type than the full URL?

Try some single word searches for well-known companies and nearly always it is the #1 result.

flexsez

1:55 pm on May 14, 2003 (gmt 0)

10+ Year Member



You may want to try using wordtracker.

They make you pay for a subscription, but I have found
their results to be much more accurate than overture.

fom2001uk

2:42 pm on May 14, 2003 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Yes, WT is much more accurate than Overture, but still way out from the real world figures!

Use as a guide, not bible.