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keyword pick up

Individual words, phrase or combination

     
4:00 am on Mar 9, 2003 (gmt 0)

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With keywords in meta title-description and h1-how do the SE rank them? As individual words complete phrase or both?

As an example-<title>Blue Widgets Are The BADDEST In Town</
Should the meta <description> <keyword> be worded exactly with no extra. Or will parts of title- Like an H1 that says "blue widgets love em or hate em" still carry the same weight if your optimizing for "blue widgets" or does the extra wording dilute?

5:07 am on Mar 10, 2003 (gmt 0)

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WebmasterWorld Administrator brett_tabke is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

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Extra words dilute the density, but that is not necc a problem. The words are still there in the title. Many se's would prefer a title "All you want to know about blue widgets" vs "blue widgets". Length and location are just as important as density.
2:02 pm on Mar 10, 2003 (gmt 0)

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Thanks Brett-for taking time to answer
8:13 pm on Mar 10, 2003 (gmt 0)

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Hi Brett

Can you give us a bit more on the complexities in the different algo's in operation in relation to the above?

Do they actually look for English Grammar? What are the effects of word or phrase repetition in the title and meta description, with the different key player spiders?

Also..

Is the position of linkage on a page of any importance, or is it just the linkage that counts.

What is the effect of invisable links (1 pixel white graphics) feeding in and out of sites controlled by a single commercial operator? will spiders still treat them as normal links and index/follow?