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If my main keyphrase is "clobbering time"... does it matter if it appears throughout that page as "Clobbering Time" or "clobbering time!" or "Clobbering time!!!"?
I hard from another source that capitalization *does* matter on some engines (probably throw-aways like 'Elit3 Search D00ds' and 'George Michaels Link Machine').
Obviously, I have a hard time believing this unless you've broken up your keyphrase something fierce (like "**Clobbering*--*Time**").
I don't understand why it would matter since most engines are delivering results according to 1) words and phrases in your copy, 2) overall presence on other sites, and 3) how much you pay them. :o
Plus, who the heck searches for "Large Blue Widgets" instead of "large blue widgets"?
STEVE
the big SE's do, however Yahoo, and ODP and some of the other directories don't.
Another one that always does my head in is Plurals - yes the big ([b]S[/]), the other is spelling mistakes, difference between a possible sale and not.
Although I actually enjoy the ocassional razz - that wasn't very nice...
...and sure I care about how people find our sites. That's the exact reason why I posted that message!
If I can target another 20% of my prospective user-base --- then why wouldn't I?
But then again, if I'm going to create new or modify existing pages - I want to know, if I add these phrases, whether they'd "work" in the interest of a user finding the page. The worst thing I can think of next to keyword spamming is adding non-productive keyword variations and wasting that copy space.
When it comes down to it - I want to target the right users through effective SEO techniques (and not just what *I* think is right).
How else am I supposed to do this without sharing my opinion - and on occassion, learning something new?
There is another thread on this topic that was also started today:
[webmasterworld.com...]
And it's incredible to me how EASY it is to rank high for misspelled words and phrases.
Between around 50 clients, I figure that they get an extra 150-300 sessions (total) a month from simple spelling errors.
I even remember, several times, entering a keyphrase incorrectly and before I can click "Back" to correct it - some smart webmaster lead me to their site by catching that error in a specially optimized page.
Neato.
Didn't mean for it to sound so negative but when you said; 'Plus, who the heck searches for "Large Blue Widgets" instead of "large blue widgets"?, I took it to mean you didn't care.
If you use the the different phrases creatively, you can fit them all in. We have found that people use all different types of ways to type words in, don't forget to include common mispellings.
You can put these in metatags and in comments.
I guess I got on sort of a keyword kick today.
It's good to have a site like Webmaster World to clear these little queries up.
That's why everyone should click here:
[webmasterworld.com...]
I use them to where there's a few keywords sprinkled about unintentionally - but I never really did so strategically. It's always been part of my style since I code by hand in notepad and like to keep things organized.
Not effective at all...
just my 0.02
I'm an advocate of quality content first and foremost, but if there's a tweak that i can do here and there to that quality copy to help rank higher and reach more users - I'm up for anything reasonable.
:)
It is just another small thing you can do, but the small things add up.
but, anyways, how much of a difference did you see? :)
Good point. If an engine doesn't see any advantage to the user in the way keywords are used, you can consider that penalty ammo.
The MAIN reason I originally asked that question was not only for a "cheap trick" tip - but also for the fact that as I write my comments for development purposes, sometimes I find myself putting a keyword term into the tag. I might need to stop doing that now so that it doesn't effect the overall page in a negative way.
