positioning / placement / optimization

[web_t]

If you were to put your money on "ONLY ONE" keyphrase where would you put?

search engine positioning
search engine placement
search engine optimization
search engine ranking
search engine registration

Just wondering, cuz, I have always given "search engine positioning" and "search engine placement" my top priority. Have seen good results but would like to hear from other experts too.

[agerhart]

my feeling is to go with search engine optimization......

[Mike_Mackin]

When I run into a question like this in any industry I let GoTo tell me the answer.

21167  search engine positioning
33216  search engine placement
33772  search engine optimization
26131  search engine ranking
16536  search engine registration

[agerhart]

are you using that GoTo Keyword Tool?

[Mike_Mackin]

Yup

Would not leave home without it. ;)

[web_t]

>>>I let GoTo tell me the answer<<<

I am using both WordTraker and GoTo. I will agree that there is a big difference in the number of searches for these keywords.

>>>>>33772 search engine optimization<<<<<

I am not sure if I still totally agree with you or not. Cuz, number of ususage is one thing and targeted market is another. Just becuase one word is used more times than the other one, it does not mean that ranking for that word will bring in more clients.

[Mike_Mackin]

>number of ususage is one thing and targeted market is another.

You are so right!

There is a great example I could give you via stickymail which is not related to this thread.

[web_t]

Waiting for StickyMail

[circuitjump]

Whats the URL for goto's keyword thingy-magigy

[agerhart]

you can find that at http://goodkeywords.com [goodkeywords.com]

[Drastic]

agerhart, that is a different one.

[inventory.goto.com...] <- is goto's tool.

[agerhart]

ahhhhh, gotcha....I didn't even know that one existed

[Mike_Mackin]

Yup
What Drastic said.

[WebGuerrilla]

Based solely on search activity, they would be ranked like this:

Term Predicted Daily Searches
1. optimization 2272
2. registration 743
3. placement 315
4. ranking 297
5. positioning 214

The term that's missing and would fall into the #2 slot is "search engine submission." (predict of 1225)

If you sample, AV, Excite, Fast and Google you'll find 20,000-50,000 competing page. That being the case, you might as well focus on optimization, since it has such a higher level of search activity.

If you want a good "bang for the buck" term, try "website optimization"
Not nearly the volume of activity as SEO, but there are less than 3,000 competing pages in each of the engines listed above.