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is there any source of unassailable keyword data?
Depending on your rank, it may also determine how deep people actually go to read up on a topic. I have seen some keywords hold their value while others do not. I would put some good tracking in place to see if any users go from that page to others and see if anything converts before investing tons more time into it.
Hope that helps
both WT and overture show a ton of traffic.
I'm aware that overture's data can be corrupted, but WT uses metacrawler and dogpile, which i thought was not very often used for rank checking.
what would be the benefit of someone deliberatly inflating these numbers?
however, choosing the right keywords can nto be done by just using the data from these two sources, at least not just search count data.
What you can do however, is compare the search count, overture top bids, and keyword competitiveness for each keyword which then will go you a much better idea s to whether the search coutn was fabricated or real.
For example high search count, low overture bid will mean two things: 1. not a profitable keyword as far as financial gains are conerned (probably free widget); or 2. a fabricated search count.
[edited by: mona at 8:25 pm (utc) on Oct. 13, 2005]
[edit reason] no urls, please - thx! [/edit]