Forum Moderators: open
I have'nt looked at aol for a while, but when i just did, i found that for some kw's it lists the odp description, others the LS.com express, then as either a backup or possibly as a more relevant description its own page crawled serps.
My problem in relation to your question, is which one takes precedence, the odp listing or the LS.com, or possibly even the cralwed pages !
I did pay PT on this one site. But, given the good rankings, I never optimized it for INK. This is a dilemma for "one size fits all" SEO. I can't do anything that jeopardizes the other rankings.
This is a 2-word key phrase. I do rank well in AOL when the search phrase is entered without the space, i.e., word1word2. And this produces fairly significant amounts of traffic from AOL.
Given the fact that AOL has 30 million subscribers, isn't it odd we seem to know so few specifics about what it takes to rank there?
Seth & Toolman, you may be correct, hence aol is listing ink results rather than ls.com results. Though AOL does crawl and is part of the ls partners scheme. Maybe i should watch AOL a little closer, as the search numbers, provided by RC = 30 mill, is a lot of searches, and should not be discounted in the slightest.
My LS description shows up in the top three on most searches and the ODP description is usually listed two or three below that.
Go figure?
RC,
Does this phrase match a category name in Dmoz. Or, does the phrase match any part of your URL.
Click pop is included for dmoz sites but, so far it seems like it is internal. With 30 million users Aol does not need to use clicks from any other ISP.
>Does this phrase match a category name in Dmoz
Yes, it's a 2-word resort area. The best category in DMOZ looks like this:
Regional/North_America/United_States/..../Regions/Word1_Word2/
My listing was, ummm, 'placed' (as I recall, loooong time ago) under
Regional/North_America/.../Society_and_Culture/History/
It fits, as it does have a lot of history content, but that's not the only category it should be in.
Which do you see more of?
-dirsearch.adp?
-cat.adp?from
Aol theories:
-The most popular site from the most popular category come up first. Popularity is based on click pop.
-Aol spiders will read the anchor text of links, insite or outbound. And use this text to satisfy the serps. I get many quality hits on one search term and the only place it appears is in the anchor text of an insite link. The same also applies to an outbound link.
All the theory part is after the category,title and Url matching.
AOL seems inconsistent at best, but that's always been my strategy and it has worked pretty well. Keywords in AOL title seem very important.