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However, I've come to the conclusion that links just work better. Especially unsolicited links.
Somebody linked to the site I mentioned above from a post at Hypernews.org in June last year and I've been enjoying good chunk of traffic from that one link. So much traffic, in fact, that it outpulls several major search engines.
Oh well, time to rethink some of the strategies I've been using on some of my other sites.
Link trading is the second step after SEO.
I am also finding hits from several other sites that are linking to me. They still don't out-produce Google and MSN ... but its getting close!
Links aren't only good for page rank purposes, but if you choose wisely, they actually produce quality traffic.