Forum Moderators: open
[edited by: Brett_Tabke at 1:03 pm (utc) on June 17, 2006]
[edit reason] no copied in content please...even from me...lol [/edit]
I also do some research on what people are interested in by looking at stats on what phrases get a lot of searches. Then I write about that but with a unique twist.
Also it might work better to launch the site before 100 pages. Just be sure there are no dead links or under construction pages. Building gradually rather than launching big might work better with the sandbox effect. The same with link trading. I don't think there is a problem with trading a few links but do it gradually, don't launch with a bunch of ready made inbound links.
But for the most part there is so much good info in those 26 steps I'd start with them and then adjust a little based on changes since the article was written.
One thing that wasn't talked about much back then is the power of the long tail. But of course posting an article a day would bring about a lot of long tail search possibilities.
I don't have quick rank in from of me. Would you post a link?
<added>
Two questions:
Is this discussion in the right forum?
I know this is Brett's forum but is it right to copy his whole blog entry here?
One thing that wasn't talked about much back then is the power of the long tail. But of course posting an article a day would bring about a lot of long tail search possibilities.
It just wasn't given much attention, but it's always existed. It didn't have the name "long tail" way back when, but there were plenty of people pursuing the concept, and in fact, while he didn't call it that, Brett himself was preaching the doctrine right here in the forums as far back as I can remember (which is a long, long time).
How Brett put it was that 100 pages that get 1 targeted visitor each is better than just 1 dynamite page that gets 100 visitors. That was the long tail, it was always right and still is, it always did lead to conversions and still does.
Put together with what Brett's posted in the "blog" it's a formula for a long term safety net.
Added:
It isn't just Google alone, nowadays. Verbosity and diversity are right now the key to success with MSN alone.
What a coincidence. Just the other day I was searching for that graphic he used to have on SEworld that (as I remember) had the arrow pointing to the red "money pages." Couldn't even find it in The Wayback Machine.
As requested, here is Brett's Quick Rank (updated version 2002) The original version was a bit different, so I wondered if it has changed again after all this time.
Inbound link text: 10 points.
title: 10 points
domain name: 7 points
large h1-h2 headings: 5 points
first sentence of first paragraph 5 points
path or filename: 4 points
proximity (multi kws): 4
beginning of a sentence 1.5 points
bold or italic text: 1 points
usage in text: 1 point
title attribute: 1 point
alt tag: .5 point
meta descrip: .5 points
meta keywords: .05 point
I did post this in another forum Annej, but it was moved. Not sure that it was any more relevant where I posted it really... I didn't know where to put it!
Crystal, I remember that list for on page items. The importance of each item changes a bit with changing algos but it's well worth attending to each of them.
Let's get back to the original question. Are there other items in the original 26 that are outdated? My feeling is that they are all still good with slightly different slants on a few.