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I used to work in SEO a few years ago when it was pretty much accepted that dynamic pages didn't really get indexed by the search engines. It seems this has now changed and that search engines do now find dynamic pages, so long as they are not too complex. Can anyone explain what makes a dynamic page seo friendly, so I can check that our dynamic pages are meeting these criteria.
Thanks in advance...
1/ Make sure you don't get this ugly "SESSION_ID" variable in the URL.
2/ Try not to used id in your URL "page.php?id=2", you better have "page.php?article=2"
3/ A bit more advance, but instead of using number, you can use keywords (e.g. article.php?t=how_to_make_cookie). Better for your ranking!
4/ Try not to exceed four variables. SEO tend to dislike long URL. Short is better! You will notice that some big websites will even put all their variables in only one variable (e.g. page.php?variables=12102006_25360_sport_253_blah_blah and then explode the variables, first var. being the date, second var. being the reference number, third the type of item, etc., etc...)
5/ Avoid duplicate content for SEO. The great thing about dynamic page is that you can create hundred of pages in no time. Make sure that only the pertinent page have a robots=ALL and that other pages (sometimes almost-duplicate) are robots=NONE.
